03/06/2026
Not all lures are born equal, and if it doesn’t make the cut it goes in the box. We learnt something from every single one of these lures - that’s how R&D works. In the mix are some of our earliest creations, experimental designs from way back when and material tests that had to fail for us to get to where we are today - making lures proven in the toughest conditions against the meanest fish out there.
Luremaker, , finds zen in his happy place…
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25/05/2026
• CAUGHT BEHIND • Thanks for trusting us at the end of your line - glad we could be of service…
Lure: 200mm 165g Reef Rocket
Colourway: Custom
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22/05/2026
We know a good cap has the potential to become so much more than a garment. Stained with sweat it’s there on your many adventures - from unexplored horizons to big nights out, straightened hooks and new PBs.
Rigorously tested in dynamic environments we recon it’s safe to say our caps will flourish in any conditions you can cast at it…
Meet the Vented Diesel Blue Logo Cap, and the rest of the Mayday apparel range, on our website. Link in bio.
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19/05/2026
Making sure Team is kitted for Tuna Masters this year with a selection of our finest packed and ready to slay. Give it horns fellas, and bring it home!
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07/05/2026
• GO BIG • Featuring 10 extra large, transparent lure compartments, a spacious terminals compartment and a durable, weatherproof outer, The Mayday Mission lure roll takes your lures as seriously as you do…
A modular design using industrial grade velcro means all lure compartments are detachable to be moved around for further organising.
Done for the day? A quick-drain mesh inner means you can just hang it up and hose it down to clean it and your lures…
Link in bio to shop limited stock.
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06/05/2026
If you like what you see, we’ve just added a fresh selection of our finest poppers and stickbaits to the Mayday website - link in bio before it’s too late…
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07/05/2026
06/05/2026