The Three White Devils In Every Grocery Store
There are three things I walk past in the grocery store every single time, and they’re all white.
🍬 White sugar. The one everybody already knows about and still underestimates, mostly because of where it hides in food that isn’t even sweet.
🌾 White flour. Stripped down to the starch, which is why it behaves nothing like the grain it came from.
🥛 White milk. My call, not a universal rule, and the one I get the most pushback on.
🏭 The real target isn’t any one of those three, it’s processed food generally. The three whites are just the easiest ones to spot from across the aisle.
🌱 The rule I actually run is simpler than any diet. If it’s a plant, eat it. If it’s an animal, eat it. If it came out of a factory, leave it.
🔬 Fun fact: flour went white because of roller milling in the 1870s, which stripped out the germ and the bran so it would stop going rancid. It worked so well that by 1941 the US started adding B vitamins and iron back into it on purpose.
🛒 The upside is this needs no app, no macros and no label reading. If you can’t picture where it grew or what it walked on, put it back.
I test a lot of complicated things on this channel. This one isn’t complicated. It’s just the one most people skip on their way to the complicated stuff.
DM me “WHOLE” and I’ll send you the way I actually shop it.
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The One Thing I Can't Stand, And I Used To Do It
My biggest pet peeve is victim mentality, and I only get to say that because I lived in it for a while.
🪞 They say what you can't stand in other people is usually what you couldn't stand in yourself. That one lands for me.
😤 There were stretches of my life where I played the victim, and seeing it now genuinely turns my stomach.
🚪 The reaction isn't anger though. It's wanting to show somebody the light at the end of the tunnel. You don't have to choose this path.
🏥 I notice it most in the health space. People get so tied to the identity of being sick that it stops being what they're dealing with and starts being who they are.
🧠 Fun fact: researchers have a term for this, illness identity, meaning how far a condition gets absorbed into someone's sense of self. It gets studied specifically because how tightly a person holds that label tends to track with how they do.
⚖️ And to be fair, limitations are real. Some things genuinely are harder for some people, and pretending otherwise is just a different kind of lie.
🔍 But there's almost always a way around, and finding yours is work nobody else can do for you.
🤝 Nobody gets talked out of this from the outside anyway. You keep the door open and let people walk through it when they're ready.
The identity is the hardest part to put down, and it's the only part that's fully yours to put down.
DM me “MINDSET” and I'll tell you what actually moved me off it.
Just Say What You're Taking
The most annoying thing in fitness isn't the steroids. It's selling a program that pretends they were never involved.
💊 If you're taking steroids, say you're taking steroids. That's the entire ask.
💉 Same with GLP-1s. Say it. People can handle the truth, what they can't handle is being sold a story.
🎭 Liver King is the obvious example, and the problem was never the compounds. It was telling people they could look like that from the little thing he happened to be selling.
🛒 That's the scam. Not the drug, the explanation. “You can look like me by buying this,” when that thing had nothing to do with it.
📉 Nobody lost all that weight during your workout program. Everyone watching already knows. The pretending is what burns the trust.
🔍 Fun fact: this is exactly why drug-tested divisions exist in natural bodybuilding federations. They were created so the audience knows what it's actually looking at. Fitness content has no such rule, so the honor system does all the work.
🧪 I test things on myself and I tell you what they were. That isn't a marketing angle, that's the bare minimum.
🤝 Be honest about what you take. You lose the people who wanted the fantasy and keep everyone worth keeping.
You can sell a real product or you can sell a fake explanation. You can't do both for long.
DM me “PROTOCOL” and I'll tell you exactly what I'm running, and what I'm not.
I Tried Every Gut Protocol Before This One
I did the elimination diets. I did the probiotics. I did the cleanses. The thing that finally moved for me wasn't a supplement at all.
🥗 Gluten gone, dairy gone, processed food gone. It moved the needle. It just never finished the job.
💊 I've run close to every probiotic on the market, plus the functional health route, the whole list.
🪱 I did parasite cleanses too, and looking back, that's the piece I don't think I ever hit as hard as I could have.
🔦 The Firefly Clinic Pro was the first modality where I saw a change I could actually feel, and feel quickly.
🌈 It pushes concentrated blue, red and infrared wavelengths through the wands. Same family as traditional red light therapy, just far more concentrated.
🧠 The three areas it's built around are brain health, gut health and thyroid health, which is exactly why gut is where I pointed it.
🔬 Fun fact: parasites are not some exotic tropical problem. They're everywhere, in every country, in far more people than anybody wants to admit. That's not a scare stat, that's just how common they are.
📓 I'm telling you what I'm noticing in my own body. I don't sell this stuff, I test it and report back.
Ten years of protocols taught me one thing. The order you try things in matters as much as the things themselves.
DM me “PROTOCOL” and I'll walk you through how I'm running the Firefly.
When You Actually Want Inflammation
Everyone treats inflammation like the villain. Sometimes it's the whole reason the workout worked.
🔥 There are times you want inflammation, because it's doing good things in the body.
💪 Acute post-workout inflammation is the obvious one. It's part of what drives the anabolic response you trained for.
🧊 Which is exactly why I don't blunt it with a cold plunge immediately after strength training. Great tool, wrong timing.
🩹 Same story right after an injury. That early inflammatory response is the body starting the repair, not the body malfunctioning.
⏳ The problem is long-term prolonged inflammation. That's the version worth going after, and people confuse the two constantly.
📊 Fun fact: the word acute here just means short and sharp, not severe. Acute inflammation resolves on its own once it has done its job. Chronic is the one that overstays, and it's a completely different conversation.
🧠 So the question was never “how do I get rid of inflammation.” It's “which inflammation, and when.”
I still cold plunge. I just moved it away from the window where it was working against me.
DM me “PROTOCOL” and I'll tell you where I put mine.
You Don't Have To Be A Billionaire To Biohack
The most expensive thing in biohacking is the belief that you have to buy something first.
☀️ Gary Brecka said it plainly: you don't have to be a millionaire to take care of your body.
🛏️ You don't need the hundred thousand dollar red light bed. The sun is free, and it has been running the longest trial in history.
🫁 You don't need a hundred thousand dollar hyperbaric chamber. Breathwork is free, and you already own the equipment.
🏃 Movement is free. Walking is free. Pulling up a YouTube video and doing yoga in your living room is free.
📊 Fun fact: sunlight hitting your eyes in the first hour after waking is one of the strongest signals your body uses to set its internal clock. Outdoor light on an overcast morning still dwarfs the brightest indoor lighting by a wide margin. The free version is not the watered down version.
💸 The expensive tools aren't fake. They're the last 10 percent, and almost nobody has earned the first 90 yet.
🧠 The gear is easier to buy than the habit. That's exactly why people buy the gear.
Start with the free stack. If you max it out and still want the chamber, at least you'll know what you're adding it to.
DM me “PROTOCOL” and I'll send you the free version of what I actually run.
08/29/2026
23 LBS DOWN and stronger than ever. 💪
Ed has lost 23 pounds since last year, and the difference speaks for itself.
With consistency, movement, and EMS training at TUMMO, he’s not just seeing a change on the scale he’s building strength, definition, and confidence along the way.
This is what showing up for yourself looks like. 🔥
Way to go, Ed!
Ready to start your own journey?
Book your FREE EMS trial session at TUMMO
Same Ed. 23 lbs lighter. A whole lot stronger. 🔥
A full day of cardio, breathwork, yoga and barre, and nobody is taking your card at the door.
So yes, this is happening.
And yes, you can sit with us.
Here’s the run of show:
📅 Saturday, October 3rd. Doors open at 8am.
🎤 We open with a motivational speaker, because starting a day like this cold is a mistake.
🌬️ Breathwork with Agatha at 9am. This is the one to show up for. Connect the body to the mind first, then go train.
🏃 From there, a full day of cardio, right in this room.
🧘 Yoga and barre also running, plus a seasonal fall class.
👯 There is genuinely something for every level here. You do not need to already be fit to walk in.
💸 The whole thing is free. Not a promo price. Not a first-timer rate. Free.
📊 Fun fact: breathwork is not just a warm up. Slow breathing at around five to six breaths a minute lines up with the body's natural blood pressure rhythm and produces the biggest measurable swing in heart rate variability. It is the cheapest lever you have on your nervous system, and it costs nothing but the willingness to sit still.
Tampa Bay: it is a Saturday, it costs nothing, it's gonna be fetch.
DM me “OCT3” and I’ll make sure you get the reminder before it fills up!
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