CarlyFit

CarlyFit

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Hi! My name is Carly Rubenstein and I have been In the fitness Industry since 2004. Contact me to set up your personal training consultation today :)

CarlyFit is a certified personal trainer in Philadelphia who uses personal training and nutritional coaching programs to inspire clients, both male and female, to take on their daily challenges with a smile I'm a personal trainer and teach group exercise classes through Zoom to clients nationwide!

07/08/2026

Strong bodies. Salt air. Better views.

Because the best workout is the one you actually look forward to.

07/03/2026

Today I turn 40, and looking back at the last couple of decades is kind of wild.

23 years of CarlyFit. 20 years of Beach Bootcamp. Somehow my body still lets me do burpees, which honestly feels like the real milestone here.

There has been a lot of love, loss, growth, and starting over more than once. Turns out 40 comes with plot twists nobody puts in the brochure.

Somewhere along the way, I built a business that's lasted more than two decades, spent 20 summers on the beach with an incredible community, helped hundreds of people get stronger, ran my first marathon, and learned I'm capable of a lot more than I once thought.

(Including voluntarily running 26.2 miles. Past me would not believe this. Past me thought a marathon was a candy bar.)

If you'd told 20-year-old me everything that was coming, I'm not sure I would've believed I could handle it. But I did. Mostly by learning when to ask for help and by being lucky enough to be surrounded by people who love me.

I'm not the same person I was 20 years ago, and that's a good thing. The lessons, challenges, and people I've met along the way have shaped me into someone I'm genuinely proud to be.

Here's to 40.

And because some traditions are worth keeping alive, I'll be celebrating with Beach Bootcamp this Saturday, July 4th at 9 AM on Jerome Avenue Beach in Margate (location change because of fireworks setup this weekend).

If you're down the shore next week (July 6–10), I also have a few openings for private personal training and small-group sessions.

New decade. Same mission: keep showing up.

07/01/2026

What would your younger self think if they saw you today?

This week I'll be celebrating a milestone birthday, and I've been thinking about that question a lot.

There are plenty of things I'm proud of, but one stands out:

Twenty summers later, Beach Bootcamp is still going.

The workouts have changed.
The faces have changed.
Life has certainly changed.

But every summer, people keep showing up on the sand.

If you've ever joined me for a class, thank you for being part of the story.

If you've never been, Saturday is a pretty good place to start.

🗓July 4 • 9:00 AM
📍Jerome Avenue Beach • Margate

Who's coming?

Drop an "I'm in" below if I'll see you there.

06/26/2026

This photo could have been taken last summer.

Or 10 summers ago.

Different people.
Different seasons of life.

The same decision to show up.

And after 20 years, I've learned something:

Nobody comes because they love burpees.

They come because of how they feel afterward.

Stronger.
Energized.
More connected.

What started as a shore workout class has become a community, a summer tradition, and a reason to start the weekend with intention.

That's what tomorrow is about.

Saturday June 27 at 9:00 AM • Huntington Beach Block • Margate

06/24/2026

From cobblestones to coastlines.

One week. Two cities.

Training clients in Philly: Monday–Thursday.
Beach bootcamp in Margate: this Saturday.

Meet me on the sand:

June 27 at 9:00 AM
Huntington Beach Block • Margate, NJ

RSVP here: https://forms.gle/gRE

1:1 training, small group classes, and youth strength + conditioning slots also available!

06/19/2026

Friendly reminder: Rest is productive.

Movement doesn't have to be intense to matter.

A walk counts.
Ten minutes of stretching counts.
A short strength workout counts.
Fresh air counts.

You don't have to do everything.
You just have to keep showing up for yourself.

The people who stay consistent aren't motivated all the time.
They simply keep finding small ways to show up.

What's one thing you're doing for yourself this weekend?

06/12/2026

Showing up isn't always about setting a PR or having the perfect workout.

Sometimes it's about saying yes to one hour for yourself.

For 20 summers, Beach Bootcamp has brought together friends, neighbors, vacationers, longtime members, and first-timers. Some people come for the workout. Many come back because of the people.

This Saturday is another chance to be part of it.

☀️ Saturday, June 13
☀️ 9:00 AM
☀️ Huntington Ave Beach, Margate

Whether you're returning for another summer or thinking about trying your first class, there's a spot for you.

Classes are limited to select dates this season, so don't wait for "one of these weekends."

Who are you bringing? Comment BEACH if we'll see you Saturday, or pre-regiser here: https://forms.gle/9DT51b8KfFsaBTS19

06/08/2026

🌊 SATURDAY JUNE 13. 9:00 AM | MARGATE, NJ 🌊

For 20 summers, we've trained together on the beaches of Margate. This Saturday marks the start of my second decade of Beach Bootcamp, and I'd love for you to be part of it. RSVP HERE: https://forms.gle/AV8udvhACEQFRDdQ7

✔️ Great workout
✔️ Amazing community
✔️ All fitness levels welcome
✔️ Start your weekend strong

📍WHERE: Huntington Ave Beach Block, Margate, NJ
🗓WHEN: Saturday, June 13 | 9:00 AM

ALSO BOOKING:
🔥 Limited spots for Private Group Training
🔥 1:1 Personal Training
🔥 New Young Athlete Training Class Forming

Tag your workout buddy below and let's hit the sand! ⬇️🏖️💪

06/05/2026

The people on my email list always know first.

First access to Beach Bootcamp dates.
First notice when summer training spots open.
First dibs on Margate & Philly workouts.
First look at new classes and events.

And sometimes things never even make it to social media.

As we head into summer, I'll be sharing:
☀️ Beach Bootcamp updates
☀️ Margate & Philly training availability
☀️ Kids fitness opportunities
☀️ Workout tips and training resources
☀️ New events and pop-ups

If you want to stay connected and hear what's coming before everyone else, make sure you're on the list.

https://carlyfit.com/

06/01/2026

I don't train one type of person.

I work with runners chasing PRs.
Women who want to get stronger in their 40s and 50s.
Busy professionals trying to stay consistent.
Parents who finally want to prioritize themselves.
Young athletes looking to gain an edge before their season starts.

The common thread?

They want expert coaching, accountability, and a plan that fits their life.

If that's you, here's how we can work together:

• 1:1 Personal Training
• Virtual Coaching
• Small Group Training
• Kids Athletic Conditioning
• Beach Bootcamp
• Summer Training in Margate, NJ

Fitness doesn't have to be all or nothing. Sometimes it just starts with finding the right coach.

If you've been thinking about getting started, this is your sign. Visit CarltFit.com

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Philadelphia, PA