Primal Rose Fitness

09/19/2026

1 pump of Chak Products Liquid Chalk liquid chalk available at both locations. This is how much it coats the hand AND this is after 10 deadlifts on the Texas Deadlift Bar with a lot of knurling. You.do.not.need a lot! 👏

09/18/2026

📣SPONSOR SHOUTOUT📣

Thank you IV-Licious for supporting our 1ST Strongman Event, Primal Rose VDay Massacre!

IV-Licious will also be a vendor at our event on 2/13/27 with their amazing drips and Vitamin D injections, a great way to recover. Go see them - located in the Sekady Building in Fruitland, Idaho. A little about this locally woman-owned company:

At IV-Licious, we’re more than just an IV hydration business—we’re a team of licensed nurses and a dedicated medical director who also happen to be moms. We know firsthand how demanding life can be, and we’re passionate about helping others feel their best through safe, convenient, and revitalizing IV therapy. Whether you’re looking for an energy boost, immune support, or deep hydration, our mobile and in-lounge services are designed to meet your needs with expert care and a personal touch. Because when you feel better, you can do more—for yourself and the ones you love.

6905 Hwy 95, Fruitland, ID 83619

[email protected]
(208)640-2087

09/16/2026

Primal Rose Fitness Members
Come join us for Strongman Class in Fruitland this Sunday at 1:00 PM!!
📍 1380 N Whitley Dr. Fruitland

All skill levels invited 😊

09/16/2026

🎉 TWO YEAR ANNIVERSARY GIVEAWAY WINNERS! 🎉

We’re a little late announcing these, but better late than never!
After a random name picker, here are our winners:

🏆 6 MONTHS FREE RECOVERY ROOM:
Aubrey Carlson
Perla Selina Castillo
Ladies - Enjoy access to our full spectrum infrared + red light sauna and cold plunge at BOTH our Fruitland and Payette locations!

🎁 GYM SWAG + FITAID DRINK:
Stephanie Brownell
Cameron Odgers
Clancy Chandler

Tag them if you know them, or message us if you’re one of our winners!

To our Primal Rose Fitness family: THANK YOU for two incredible years! What started as a dream has grown into two locations and an amazing community of people who continue to show up, support one another, and get stronger together.

We are so grateful for every single one of you. Here’s to many more years! 🖤❤️💪

09/11/2026

Joint Celebration Post!

~Happy September Birthdays to our Fit Fam! 🎂
~Congratulations to our members who have been with us for 1 & 2 years! Those who qualified received their FREE month of gym membership to thank them for their commitment to their health.
~AUGUST 2026 MOST VISITS Leaderboard
Congratulations to our top 5 most consistent members:

🥇 1st Place: Joe Christy — 31/31 days!
🥈 2nd Place: Allen Orme & Gauge Christy — 28/31 days
🥉 3rd Place: Joe Montoya, Jesse Rohner & Joey Almeida — 25/31 days
🏅 4th Place: Connor Rohner & Joyce Barton — 24/31 days
🏅 5th Place: Jaime Escobedo — 23/31 days

And a special congratulations to Joe Christy, who takes home a FREE FITAID! 🎉

Next month’s giveaway challenge? SURPRISE! 👀
Keep showing up. Keep putting in the work. You never know what we have up our sleeve! 😉

09/07/2026

09/07/2026

PRIMAL ROSE V-DAY MASSACRE

Our FIRST EVER Primal Rose Fitness Strongman event is coming to Payette County, Idaho. Roses are red. Deadlifts are heavy. Let’s MASSACRE!!!

📅 February 13, 2027
📍 Primal Rose Fitness — 1380 N Whitley Dr. Fruitland, Idaho
Start time: 10:00AM

💪 NOVICE STRONGMAN COMPETITION
30 ATHLETE SPOTS ONLY!

🏆 1st–3rd place in every division receive custom trophies
💆 1st place also receives a 60-minute massage from Shape Shifting Massage
🎁 Every competitor gets a goodie bag
🧊 Recovery room - sauna, cold plunge - access for athletes
⭐️ Vendors and thank you to our current Sponsors IV-Licious, Shape Shifting Massage and Training, Main Street Tattoo IV-Licious Joyce Barton Rick Alcartado Savana Stephanie Brownell

Registration is OPEN! Early Bird Registration: $55 and includes an event shirt through December 31st. After that, registration is $65.

🔗 to register and see 5 events: https://ironpodium.com/browse/event/primal-rose-v-day-massacre

09/05/2026

🚒🇺🇸 CALLING ALL AREA FIRE DEPARTMENTS & FIREFIGHTERS! 🇺🇸🚒
On Saturday, September 12th, we’re coming together for the Tunnels to Towers 5K Run & Walk, and we want our area firefighters to join us!
This is an opportunity for us to stand shoulder to shoulder as a fire service family—to honor those who made the ultimate sacrifice and to support the first responders who put their lives on the line for others.
🏃‍♂️ Run or walk — everyone is welcome!�📍 McCain Middle School�⏰ 8:00 A.M.�📅 September 12th
Bring your crew. Bring your family. Wear your department shirts or gear. 🚒
Let’s represent the fire service, support one another, and show our community what it means to stand together.
🇺🇸 Honor. Remember. Support. 🇺🇸
We hope to see you there!

09/03/2026

🔥 YOU ASKED. WE LISTENED. 🔥

Fruitland Recovery Room now has sessions as early as 4:30 AM!
And don’t forget, PAYETTE Recovery Room is still available from 4:30 AM–11:15 PM! 🙌

Our Recovery Rooms feature:
♨️ Clearlight Full-Spectrum Infrared Sauna
🔴 Red Light Therapy
🧊 Top of the Line Vertical or Lay Down Cold Plunge
🌟 Complimentary towels

Benefits: Detox, help support relaxation, circulation, muscle recovery, reduce post-workout soreness, brown fat production, increased collagen & elastin, and too many more to list.

Members: offered at a steep discount $15-$20/month for 3-5X/week!
Non-members: ONLY $10 + sales tax per session!

Heat. Cold. Recovery.
📍 Fruitland & Payette
🔗 https://primalrosefit.com/

540 S 16th St Unit 117 Payette (Behind Title One & Arctic Circle) | 1380 N Whitley Dr. Fruitland (in between Fruitland Car Lot & AutoZone)