Just Phelix

Just Phelix

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Turning sports passion into powerful stories. Communications, Branding & Marketing strategist helping athletes and brands win, on and off the field.

Felix Munyika
Communications, Brand, and Marketing Strategist
Currently serving as the Communications and Marketing Officer at the National Olympic Committee of Zambia (NOCZ)
Expert in Elevating Brand Visibility through Innovative Content and Digital Media Management.
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DISCLAIMER: The opinions expressed on this page are solely my own and do not necessarily reflect the views of any organization

Photos from Billy Pro Sport's post 08/30/2026

Brick by Brick 🧱

Photos from Tunta Sports + Entertainment's post 08/28/2026

Happy Birthday Managers.

08/28/2026

I rarely comment publicly on politics, but this is one issue I felt compelled to write about from a communications perspective.

Zambia’s 2026 General Elections have drawn significant attention, and one thing has become increasingly clear to me: when institutions do not communicate quickly, clearly and consistently, others begin to shape the story for them.

As a Zambian living in the diaspora, I have seen how headlines, statements, allegations and information gaps can influence how the country is perceived internationally.

I’m not taking any political sides. My concern is the importance of proactive communication, institutional coordination and protecting a national reputation that has taken decades to build.

My latest article:
Zambia’s International Reputation Is Being Written in Real Time - Communication Must Catch Up
Read it here: https://felixmunyika.com/blog/zambias-international-reputation-is-being-written-in-real-time-communication-must-catch-up

08/18/2026

Congratulations to His Excellency President Hakainde Hichilema on his re-election.

At Tunta Sports + Entertainment, we are encouraged by the continued effort to create an environment where entrepreneurs, start-ups and young businesses can dream, build and grow.

As a young agency working across sport, media, talent and the creative economy, we also hope to see greater support for businesses operating outside the more traditional start-up sectors. Sport and the creative industries have real potential to create jobs, develop talent, attract investment and take Zambian ideas beyond our borders.

As Zambia continues to make progress and, in the President’s words, play in the ā€œChampions League,ā€ we hope that emerging businesses in sectors such as sport and the creative economy are given the opportunity and support to play there too.

The talent is here. The ideas are here. The ambition is here.

Congratulations, Mr President, and best wishes for the term ahead.

Tunta Sports + Entertainment

08/18/2026

Another term for President Hakainde Hichilema.

Congratulations!!

Thank you, Zambia!

We are truly humbled by the trust you have placed in our hands, to hold our nation's highest office and to be your servant, once more.

This election showed the world who we are: a nation of peace, a nation of law and order, a democratic nation that settles our differences at the ballot box, and nowhere else.

Over these months we have travelled to all 116 districts, to our nation's cities, our compounds, our villages, and our farms. We saw first-hand the challenges that our people are facing, and we resolved to work with you to solve these challenges, together.

To those citizens who preferred the ideas presented by our opponents, we hear you, and we will continue to work for you to ensure that every Zambian benefits from the development we are delivering.

As we return to work as your servant, we carry with us the memories of the children we met throughout the campaign, and we commit to building a better Zambia for all of you to inherit.

Fellow citizens, we love you, we care for you, and we have heard you clearly.

Now we must work harder than ever before to deliver meaningful development for every single Zambian, in every corner of our country.

Indeed, we will devote all our energies to development and progress, strengthened by unity, cooperation and our shared purpose as one nation.

After a hard-fought campaign, the people have spoken and we now turn our focus to building even greater peace and prosperity, and we remain One Zambia, One Nation, One people.

Hakainde Hichilema
President of the Republic of Zambia

08/15/2026

Adding to the ongoing political commentary, the election results we are seeing so far are unsurprising.

First, it was widely anticipated that the sitting Members of Parliament would have a difficult time retaining their seats. The electorate's displeasure was clear as day.

Second, regarding the UPND winning the presidential vote on the Copperbelt, this race was always poised to be a tight contest. Remember that a sitting president was 'stoned' during a visit there, which should have been a telling sign.

Third, I would like to take this opportunity to congratulate Honourable ā€˜Chilimo limo’ on her victory.

In conclusion, all signs point to the UPND securing the presidential vote.

Let love and peace lead.
One Zambia, One Nation.

08/13/2026

From the track in Glasgow to a WAFCON final.

Asimenye Simwaka is doing something we rarely get to see at this level of sport.

Just days ago, she was representing Malawi at the Glasgow 2026 Commonwealth Games, competing in the 200m and 400m. From there, she travelled to Morocco, changed the spikes for football boots and joined the Scorchers during their WAFCON campaign.

Now, Malawi are in the WAFCON final.

Think about that for a moment.

Two sports. Two major international competitions. One athlete representing her country at the highest level in both.

In an era where athletes are often encouraged to specialise early, Simwaka's journey is a reminder that sporting talent does not always have to fit neatly into one box.

She is one of the rare athletes actively balancing elite track and field with international football — and that alone deserves to be celebrated.

But there is something even bigger happening here.

Malawi's women are making history, and Simwaka's story is part of it.

From Glasgow to Morocco. From the starting blocks to the football pitch.

What a few weeks it has been for Asimenye Simwaka.

Photos from Tunta Sports + Entertainment's post 08/11/2026

Some opportunities stay with you long after the final whistle.

As the dust settles on the Glasgow 2026 Commonwealth Games, we would like to celebrate our Founder, Just Phelix, who was part of Commonwealth Sport's Games-time Media and Communications Team during the Games.

For Felix, being in Glasgow carried a little more meaning than simply adding another major event to his career.

It was an opportunity to contribute behind the scenes at one of the world’s biggest multi-sport competitions, connect with people from across the Commonwealth, and share his experiences with interns who were also part of the Games-time environment.

Throughout his career, Felix has always believed in the importance of learning, sharing knowledge, and creating opportunities for others. Being able to sit down with young professionals from across the Commonwealth and share lessons from his own journey was one of the highlights of his time in Glasgow.

From Zambia to the global sporting stage, the journey has been built on curiosity, dedication, and a commitment to contributing to sport beyond the field of play.

We are proud to see our Founder continue to represent the values that drive Tunta Sports + Entertainment - using sport to tell stories, create connections, and inspire the next generation.

Congratulations, Felix, on an unforgettable Glasgow 2026 experience.

The journey continues.

Photos from Tunta Sports + Entertainment's post 08/06/2026

Shattering the Glass Canvas šŸ‡æšŸ‡²šŸ„Š

Many laced the gloves, many took the blows,
Chasing a dream only a fighter truly knows.
In the women's corner, no crown had been claimed,
Waiting for one bold enough to be named.

Where others fell short, she kicked down the door,
Brought her own fire, and settled the score.
Catherine Mwape stepped into the light.
Her fists wrote history, round by round, fight by fight.

The first Zambian woman to answer this call,
A Commonwealth bronze, standing proud, standing tall.
Not the end of her story, just where it began.
Take a bow, Catherine. Zambia's got your plan.

More chapters coming. Watch this space.

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