Browns Creek Fish Camp, Inc.

Browns Creek Fish Camp, Inc.

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Johns River. Browns Creek Fish Camp isn’t just a bait shop—it’s a Jacksonville legend with salt in its veins and stories on every piling. Hooked on tradition.

Since 1943, Browns Creek Fish Camp has been Jacksonville’s iconic waterfront bait shop—serving anglers with live bait, dock access, and generations of fishing tradition along the St. Holding down Heckscher Drive since 1943, this waterfront staple has been fueling fishing adventures for generations of anglers, boaters, and river lovers who know that the best days start with a stop at the Creek. Whe

Photos from Browns Creek Fish Camp, Inc.'s post 07/11/2026

BREAKING BCFC NEWS UPDATE‼️

🔥 Tournament-Proven Bait! 🔥

Congratulations to Casey and Cannon Smith of C&C Marine Electronics along with Clark Higginbotham and Kenny Hunt, on this beautiful kingfish caught today during the Greater Jacksonville Kingfish Tournament – Beach Tournament . ! 👏🎣

Another quality tournament fish caught on Browns Creek Fish Camp, Inc. Hand Caught Ribbonfish.
We have fresh Hand Caught Ribbonfish in stock and ready for your next trip. Come on up the creek and get them before they’re gone and they won’t last long 2 pack for $20. Check out the 3 night Venice River House at Venice Marina stay raffle prize at the tournament site at Sisters Creek.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

07/11/2026

We’re dragging’ some primo Browns Creek Fish Camp, Inc. hand caught Ribbonfish around our secret spot in the Greater Jacksonville Kingfish Tournament “beach tournament.” Come on up the creek for your hand caught 2pack for $20 Ribbonfish and our specially scented Pogy oil. The goodness of each Pogy is lovingly squeezed into a environmentally insensitive plastic jug. The jug contains a rich amber oil creating an irresistible nectar that kingfish can’t resist. Gallon jug $59.99. (Best price around). This amber nectar emanates an aroma that everyone around you will notice. It’s time to stimulate your olfactory senses so come on up the creek and get those kingfish something good to eat.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

Venice River House at Venice Marina

07/08/2026

On thing is certain , the juvenile Goliath Grouper population is doing well in the St John’s River.

So what do they eat? Just about everything! This one liked our mud minnows.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

Photos from Browns Creek Fish Camp, Inc.'s post 07/08/2026

🎣 Double the Reds. Double the Fun.

Scott and Luke Starratt put together a great trip releasing multiple fish and keeping two beautiful slot redfish, all caught on live shrimp from Browns Creek Fish Camp!

Whether you’re fishing the creeks, docks, or oyster bars, they’re one of the most consistent baits for fishing success. .

Congratulations, Scott and Luke, on a pair of fine reds! Thanks for always choosing Browns Creek.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

New Offshore Artificial Reef for Northeast Florida 07/07/2026

Today’s first coast living interview about the recent artificial reef deployment offshore of Jacksonville. Check out the link below. These kind of projects will have a positive impact environmentally and economically now and for many future generations.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

https://www.firstcoastnews.com/video/entertainment/television/first-coast-living/new-offshore-artificial-reef-for-northeast-florida/77-36a99960-454b-4474-b067-d1013dc5ae9a

New Offshore Artificial Reef for Northeast Florida Website: jaxfish.com

Photos from Browns Creek Fish Camp, Inc.'s post 07/07/2026

Scene’s from the very successful reef deployment on June 25th to the “Harms Ledge” area about 28 miles east of Mayport.

This will develop into a very productive reef. In fact,the reef is already beginning to attract fish and experience marine growth.
A big thank you to City of Jacksonville, Florida - Government Waterways Commission, MyFWC Florida Fish and Wildlife, Jacksonville Offshore Sport Fishing Club, jax_utilities_management, Rinker, Phillips Heavy Civil Construction, U.S. Fish and Wildlife Service, mobromarine and Joe Kistle the reef deployment manager. This was truly a great team made up of local, state and federal government, private businesses and community organizations. We look forward to our next big project. We are excited about the resurgence of our Jacksonville reef initiative

Browns Creek is proud to be a part of these ongoing reef deployments that will deliver outstanding environmental and economic benefits for many years to come.

Reef Coordinates
30° 22.109’ N
80° 54.028’ W

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

07/03/2026

We are open all Day on July 4th
Open 5:30am to 5 pm. Come on up the creek. We have the bait and tackle you need to succeed. God Bless America, the finest country ever created.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

06/27/2026

HAND CAUGHT RIBBONFISH 2 pack for $20

Pogy Oil $59.99 Best Price

Come on up the creek and “Let the Big Kings Eat”‼️

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

06/25/2026

BACK IN STOCK‼️

Come on up the creek and get those kingfish what they want to eat. Stock up now for this weekends King Buster Fishing Tournament and register at: KingBuster.com we were fortunate to get 250 packs and they will go fast just like the last batch did.

Browns Creek Fish Camp
Jacksonville’s best bait shop for decades.
Voted JAX BEST #1 bait shop
BrownsCreekFishCamp.com
5212 Heckscher Drive
Jacksonville, Florida
(904) 757-1600

06/24/2026

🎣 BIG KINGS LOVE BIG HAND CAUGHT RIBBONFISH! 🎣

If you’re serious about catching tournament-winning kingfish, start with the bait that consistently produces results!

🏆 The leaderboard of virtually every major kingfish tournament is dominated by kings caught on hand caught ribbonfish. Their size, flash, and natural presentation make them one of the most effective baits for targeting trophy smokers.

🔥 We just picked up a fresh batch that was caught earlier this week, and these fish are absolute perfection. Clean, fresh, and ready to help put you in the winner’s circle.

Be sure to register for the upcoming King Buster Fishing Tournament! Always a great time 🏆 💰

Stop by Browns Creek Fish Camp and stock up before they’re gone. The next big king could be one ribbonfish away.

Browns Creek Fish Camp
5212 Heckscher Drive
Jacksonville, FL 32226

📍Jacksonville’s Original Bait & Tackle Shop Since 1943

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Location

Telephone

Address


5212 Heckscher Drive
Jacksonville, FL
32226

Opening Hours

Monday 6am - 5pm
Tuesday 6am - 5pm
Wednesday 6am - 5pm
Thursday 6am - 5pm
Friday 6am - 5pm
Saturday 5:30am - 5pm
Sunday 5:30am - 5pm