Waikiki Beachboy ワイキキ・ビーチボーイ

Official swim and beachwear store of the legendary Beachboys from Waikiki Beach Services. Located in Come visit Waikiki Beachboy!

We are located at the Royal Hawaiian Luxury Collection!

07/15/2026

Protect what you love 🌺 Project Reef sunscreen is locally made in Hawaiʻi and designed to keep both your skin and our oceans in mind.

07/13/2026

Carried by the ocean, connected to the moment

07/10/2026

POV: Our Tag Aloha restock just arrived. 😍🌺

The perfect beach essential is back. Come shop your favorite prints before they're gone!

Photos from Waikiki Beachboy ワイキキ・ビーチボーイ's post

07/08/2026

Top off your summer. 🌺🧢⁠
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Our newest hats have officially arrived in store! Whether you're heading to the beach, exploring the island, or just looking for the perfect everyday cap, we've got you covered.⁠
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Stop by Waikiki Beachboy Store to find your new favorite.⁠
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