Game On Lures

Game On Lures Game On! - Saltwater and Freshwater Fishing Lures

Big snook can't stand an X-Chop swimming by its face!😮‍💨 has been on an absolute tear recently! If you’re down in the so...
09/07/2026

Big snook can't stand an X-Chop swimming by its face!😮‍💨

has been on an absolute tear recently! If you’re down in the southern FL area and want a lights out surf trip, that's the guy to call!

Through-wired and outfitted with 5x BKK's, the X-Chop is ready for the most violent thumps!⚡

Meet The Family 😤Shops already receiving orders and stock will be trickling in to shops throughout the weekend! Call you...
09/04/2026

Meet The Family 😤

Shops already receiving orders and stock will be trickling in to shops throughout the weekend! Call your local spot to make sure they're stocked for the fall run!

Website getting restocked this Friday. 5 PM. Lets Go!

Which color are you grabbing first?!?

Battle Scarred!😈This was a color we were on the fence about adding to the main lineup. Once we got in a few samples, we...
09/04/2026

Battle Scarred!😈

This was a color we were on the fence about adding to the main lineup. Once we got in a few samples, we took them out to test and immediately knew this one was a must. "Dirty Shad" gettin down and dirty!

Been waiting on the X-Chop?They’re back Friday!Sept. 4 • 5 PM ET • 7 colorsCheck with your local tackle shop — X-Chops a...
09/02/2026

Been waiting on the X-Chop?
They’re back Friday!
Sept. 4 • 5 PM ET • 7 colors

Check with your local tackle shop — X-Chops are heading to dealers too. Don’t see them at yours? Ask them to bring them in.

08/27/2026

All Aboard!!🎟️

A healthy specimen that decided it wanted to have the X-Chop for a mid morning snack!

Chop it. Swim it. Burn it. It’s gets bit.

Fish The Game👊With cooler nights settling in the X-Walk bite is going to fire up!
08/19/2026

Fish The Game👊

With cooler nights settling in the X-Walk bite is going to fire up!

Battle Scarred...😈"Nasty Shad" getting down and dirty!
08/17/2026

Battle Scarred...😈

"Nasty Shad" getting down and dirty!


08/17/2026

Fresh new site redesigned to make checkout and browsing much easier then the previous one!

To celebrate the new website we will be giving away a fall run care package containing EXO jigs, X-walks and some other fall favorites!

- Like and Repost to your story
- Tag a friend
- Leave a review of the website for an extra entry
-Send us a order confirmation that you made a purchase from the site and you will get 2 extra entries!

Giveaway runs untill 8/21!

The X-Chop is officially live—and a few colors are already almost sold out!This is a limited early release from a small ...
08/12/2026

The X-Chop is officially live—and a few colors are already almost sold out!

This is a limited early release from a small batch that arrived ahead of our full shipment. Once a color sells out, it won’t be available again until the main shipment arrives in September.

• 8" / 3.25 oz
• Moderate slow sink
• Through-wired body
• Saltwater ready
• 5X BKK hooks

Shop the limited early release:
https://gameonlures.com/products/x-chop

If your color sells out, ask your local tackle shop to bring in the X-Chop for the fall run. Shops interested in carrying them can message us for dealer information.

Which color are you throwing first?

We are beyond excited to bring you the newest member of the Game On! lineup...meet the X-Chop! Born out of the necessity...
08/11/2026

We are beyond excited to bring you the newest member of the Game On! lineup...meet the X-Chop!

Born out of the necessity for needing a glide bait that can withstand big Striped Bass and other predatory species. No hardware change. No re-rigging. Ready for war straight out of the box.

Available soon!

Through-Wired design✅
5X BKK Hooks✅
Removable rubber tail✅
8" 3.25oz✅
7 Color options✅

Address

1 Corporate Road
Enfield, CT
06082

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