The Profit Lab

The Profit Lab The Profit Lab helps business owners build profitable, scalable & sustainable businesses through coaching, training, speaking & the VALUEATION-MT® Methodology.

Unleash Your Business Potential
Delivered to you through coaching and mentoring, online and in-person training, webinars, and workshops.

09/09/2026

How long have you been thinking about a business decision you already know you need to make?
In Episode 21 of The Profit Lab, Marie Torossian, CPA and Certified 10X Business Coach, explores why business owners get stuck overthinking decisions—and how to recognize when gathering more information has stopped helping and started delaying action.
In this episode, you'll learn:
• How to recognize when you're carefully evaluating a decision versus simply going in circles
• Why fear, uncertainty, and money mindset can influence business decisions
• How to separate facts from assumptions when evaluating your options
• Why every business decision involves tradeoffs
• The importance of asking what happens if you choose to do nothing
• How outside perspective and accountability can help you make better decisions
Profit Question of the Week:
What business decision have you been thinking about for far too long without actually making it?
Action Step:
Choose one decision you've been postponing. Define the real decision, review the facts, identify your options and tradeoffs, and give yourself a deadline to decide.
If you'd like ongoing business education, resources, accountability, and a place to bring your questions as you build a stronger business, learn more about Profit Foundations — $147/month:

https://profitlab.biz/profit-foundation-membership

� New to streaming or looking to level up? Check out StreamYard and get $10 discount! �

09/08/2026

How to avoid shiny object syndrome

09/02/2026

� New to streaming or looking to level up? Check out StreamYard and get $10 discount! �

09/01/2026

Evaluate finances and how you spend your time

08/26/2026

� New to streaming or looking to level up? Check out StreamYard and get $10 discount! �

08/25/2026

Solving the right problem: clients, pricing, or systems?

08/21/2026

Don’t ignore follow-up: 60% of sales happen later

08/20/2026

Why you can’t objectively diagnose your own business

08/19/2026

Business growth rarely comes from one big push. It comes from consistently doing the right things long enough to see results.
In Episode 20 of The Profit Lab, Marie Torossian, CPA and Certified 10X Business Coach, breaks down why business owners often start strong but struggle to maintain momentum—and why being busy isn't the same as making progress.
In this episode, you'll learn:
• Why starting is easy but consistency is difficult
• How busyness and distractions pull business owners away from their priorities
• Why you shouldn't confuse activity with progress
• How simple weekly and monthly business rhythms create long-term improvement
• Why accountability can make the difference between good intentions and actual ex*****on
Profit Question of the Week:
What is one habit or routine that, if you consistently followed it every week for the next year, would significantly improve your business?
Action Steps:
• Choose one weekly CEO habit that supports your current priority.
• Put it on your calendar.
• Commit to it consistently for 30 days.
• Review what changed before deciding whether to continue, adjust, or replace it.
If you know what you need to work on but need structure, ongoing learning, and accountability to help you stay consistent, learn more about Profit Foundations here:
https://profitlab.biz/profit-foundation-membership

� New to streaming or looking to level up? Check out StreamYard and get $10 discount! �

08/19/2026

Business growth rarely comes from one big push. It comes from consistently doing the right things long enough to see results. In Episode 20 of The Profit Lab, Marie Torossian, CPA and Certified 10X Business Coach, breaks down why business owners often start strong but struggle to maintain momentum.....

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