BILT Connections

This man has been all over the news lately educating everyone on what a brand is how you can maximize your own. His company, ELLIFLY AI is putting the power to elevate your brand into your pocket with an app that hears your voice and echoes your sentiments. Mekka Don is setting the pace in the NIL game and beyond!

How does someone handle the moment when your body tells you it’s time to end your playing career? Especially when you experienced the highest of highs in athletics? Michael Bennett was a national champion and had a long NFL career but still found himself in a significant transition at a young age. He called it his first death. Hear about how he had himself prepared for this transition and despite the accolades and accomplishments as an athlete, Michael was far from done excelling at life.

The transition from athlete to the next phase in life is rarely an easy one. No matter when the time comes to hang up the jersey, a shift in outlook, discipline, and goals faces every athlete. Some face this due to injury, some don’t make it past high school athletics, and some face it after long successful careers in the sport. No matter when this time comes, one thing always holds true: the value and opportunity you build for yourself while you are in the midst of playing your game will benefit you in the long run.

Mekka Don has an incredible story about how his best days came AFTER he was done playing football at one of the most prestigious universities. His story is full of dreams chased and caught. He utilized every ounce of opportunity to make a life everyone is proud of. From lawyer to rapper to now CEO of ELLIFLY AI, Mekka is someone you should model your pursuit after.

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Jaeden Ricketts, a freshman wide receiver at Ohio State, understands the power of mentorship and real-world experience. He’s seeing first-hand how our model helps student athletes gain business savvy through equity-for-marketing agreements and alumni athlete engagement. He’s forming relationships and learning from some of the best to have ever done it, putting himself in position to have a powerful network when his transition from football comes.

Jaeden got to engage with who walked the same path Jaeden is currently walking and now engaged in the future Jaeden projects. Wide receiver turned wealth advisor. An invaluable connection.

Columbus is where this is all starting, building this unique pathway for the next generation. We’re so excited to see these young leaders thrive! Jaeden is an exceptional young man with a mature attitude and hunger for greatness. Buckeye fans keep an eye on him. He’s going to go far!

Back in the day, seeing your jersey on shelves was cool, but profit? None for Chimdi. That’s why BILT Connections is so passionate about NIL now. We’re not just finding deals; we’re creating equity-for-marketing agreements so athletes get a real stake. This broadens the impact for everyone – athletes build wealth and experience, and businesses, even with limited liquid capital, get premium NIL marketing. It’s how we build a full ecosystem that helps them succeed. It’s how our model is

It’s so rewarding to see athletes like not just understand, but truly embrace the vision behind BILT Connections. He gets it. It’s not just about the marketing; it’s about the people you meet, the network you build, and the foundation you lay for a life of prosperity. BILT co-founder Chimdi Chekwa, his mentor and a true Ohio State legend, is helping him navigate this new terrain, offering guidance that goes far beyond the field.

We’re here to create a full ecosystem where student-athletes can learn to be entrepreneurs and investors, owning a piece of the brands they represent and learning from those who have endured this journey themselves. This isn’t just about NIL, it’s about creating lasting opportunities and setting them up for a lifetime of success. We want every athlete and their family to see this path and engage with people they trust to bring the best out of our young people. Reach out to us if you’d like to be the next Amar’e Miller or Chimdi Chekwa in this model of mentorship and opportunity.

Imagine going from National Champion to a professional athlete, then on to become a lawyer for one of the biggest firms in Ohio, . That’s Michael Bennett’s journey. He’s got insights every athlete and parent needs to hear about investing in the future. Don’t just play, plan.

Video shoutout to .creators !