Tire Industry Association

🏆 TIA was honored to recognize Jonathan Morrison, Administrator of NHTSA, with the TIA Leadership Award last week for his commitment to roadway safety and support of TIA's inaugural Roadside Service Safety Week.

TIA CEO Richard "Dick" Gust and Vice President of Government Affairs Roy Littlefield IV presented the award during a meeting at the U.S. Department of Transportation, where they also discussed key roadway safety initiatives affecting the tire industry.

This week, LaKisha Pindell, TIA's Vice President of Meetings & Events, is attending the International Aftermarket Summit and Automechanika Mexico in Mexico City.

These events bring together aftermarket leaders from around the world to discuss emerging trends, strengthen international partnerships, and explore new opportunities that advance the global automotive and tire industries.

We're proud to have LaKisha representing TIA and connecting with industry professionals from across the globe!

🐾 Introducing TIA's Furry Staff!

First up is Lilly, the adorable pup of our Chief Operating Officer, Sandra Martinez.

Today she's filling in as TIA's Honorary COO, making sure operations run smoothly, phones get answered, and no snack goes unclaimed.

We think Sandra has some competition! ❤️

Are you measuring rims and wheels correctly? In this month's TIA Tech Tip, Ryan Graves explains the proper way to measure rim width, rim diameter, and bolt patterns on both even- and odd-lug wheels. Learn the correct techniques to ensure accurate wheel replacement and safe tire service.

Automotive Tire Service Tech Tip - July 2026 In this month's TIA Tech Tip, Ryan Graves explains the proper way t...

Voting is Now Open for the 2026–2027 TIA Board of Directors Election!

TIA members can now cast their votes for the next leaders of the association. Voting is open now through September 1.

✔️ Vote for up to four candidates to serve a three-year term on the TIA Board of Directors. https://www.tireindustry.org/about/leadership/tia-board-election-voting/

Today, TIA had the opportunity to meet with U.S. Secretary of Transportation Sean Duffy at the U.S. Department of Transportation headquarters in Washington, D.C., to discuss key issues impacting the tire industry and roadway safety.

The discussion focused on several of TIA's top priorities, including consumer tire safety education, strengthening Move Over laws, advancing rubber-modified asphalt, and protecting consumer choice through Right to Repair.

During the meeting, TIA CEO Dick Gust and Vice President of Government Affairs Roy Littlefield IV presented Secretary Duffy with the TIA Leadership Award in recognition of his support of TIA's inaugural Roadside Service Safety Week.

Who's ready for Las Vegas?

TIA's pre-show events are returning for the 2026 Global Tire Expo/SEMA Show, and Planet Hollywood Resort & Casino will be our official host hotel.

Join us for networking, association updates and opportunities to connect with tire industry professionals from around the world.

Registration is free for all TIA events, opening this September. (SEMA registration required separately.)

Read more:

TIA Announces Global Tire Expo/SEMA Events The Tire Industry Association (TIA) has announced its lineup of pre-show events for the 2026 Global Tire Expo/SEMA Show in Las Vegas and named its official host hotel.

Great technicians keep the industry moving. Great instructors help build its future.

Become a TIA Automotive Tire Service Adv. Instructor and share your expertise with the next generation of tire professionals.

📅 Seattle, WA | Aug. 4–7, 2026
📅 Long Island, NY | Sept. 15–18, 2026

Seats are limited—secure your spot today. https://www.tireindustry.org/training/upcoming-classes/