Wildside Action Sports

Wildside Action Sports

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If you ski, cycle, climb, or generally enjoy the great outdoors, Wildside is your store! Looking for the perfect gift, for someone who enjoys all of the above?

We offer industry-leading products, service, repair and rentals for cyclists, skiers and snow boarders, rock and ice climbers, men and women, kids and adults -- outdoor enthusiasts at all experience levels and all price ranges! We carry thousands of item,s from all the best names --Trek, Black Diamond, Burton, Cervelo, Salomon, Petzl, Metolius, Pearl Izumi, Mountain Hardwear, Oakley, Maui Jim, Smi

08/26/2026

More news and the latest activity regarding the Great Sauk State Trail and the Spur route to take it into Downtown Baraboo.

A Request for Proposals (RFP) is now open for design and engineering plans covering the Great Sauk State Trail extension at Devil's Lake State Park and the Baraboo Spur. Qualified consultants have been invited to submit proposals, and nine consultants have indicated an expression of interest, which is an amazing response! Once the proposals are received, the Wisconsin DNR, City of Baraboo, and Sauk County will jointly evaluate and score the submissions to select the best consulting partner for the project. In the photo, John Celly, Parks, Recreation and Forestry Director for the City of Baraboo, speaks to potential consultants on a tour of the Baraboo Spur portion of the project.

Photos from Wildside Action Sports's post 08/11/2026

Did you know that we take used bicycles in on trade? Yes we do! We will take most used bicycle shop-quality bikes in on trade and give you a fair market value credit to apply towards your new bike!

Here we have a reconditioned PreOwned Trek One Series 1.1 C in a 47 cm size. This bicycle is in excellent condition. This 1.1 features an alloy frame with a carbon fiber fork. It has alloy wheels with a Shimano Claris 8-speed drivetrain and many Bontrager components. This bicycle will make a great road bicycle for someone with a smaller stature or a young middle schooler who wants to take to the open road. On sale at Wildside Action Sports for $375!

Photos from Wildside Action Sports's post 08/04/2026

Jeff & Pete volunteered on Saturday and Sunday to help with Tech Support for the MS150 Best Dam Bike Tour! Here are some scenes from a soggy Saturday!

Photos from Wisconsin Interscholastic Cycling League's post 07/31/2026

NICA Programs are so valuable to our Middle Schoolers and High School kids. Team building skills and cycling skills for a lifetime of enjoyment!

Fly Eagles, Fly!

Eagles Mountain Biking Team, Trek Bicycle, National Wisconsin Interscholastic Cycling League

07/30/2026

The Sauk Prairie Police Department has got it right this morning regarding cycling and e-bikes. We follow our own standards here at Wildside Action Sports and can help service e-bikes, but we take precautions and ask that you leave your batteries at home. We will not work on e-Motos and will be quick to bring up that they are not allowed on the trails at the Chief Naaga Keramani Conservancy.

The Sauk Prairie Police Department supports the safe and lawful use of bicycles and properly classified e-bikes in our community. Bicycles and e-bikes provide convenient, accessible transportation, and many residents ride responsibly every day. Before purchasing or allowing your child to ride an electric-powered bicycle, take a few minutes to verify that it is legally classified as an e-bike under Wisconsin law. Many products marketed online as “e-bikes” may not meet Wisconsin’s legal definition. Some are actually electric motorcycles, commonly referred to as “e-motos,” which may not be legal to operate on public streets, sidewalks, bicycle lanes, or trails.

As always, ride smart and ride legal:
• 🪖 Wear a helmet
• 💡 Use lights and reflective gear when riding at night
• 🚦 Obey traffic laws and signals
• 🚶 Yield to pedestrians
• 🚲 Use bike lanes and paths where permitted
• 🔧 Keep your bicycle or e-bike in safe working condition

Please take a few minutes to understand what you’re riding and where you can legally ride it before heading out.

A safer community starts with informed riders.

07/29/2026

Get involved! Tonight at 5:00 - 7:00 pm the City of Baraboo wants to hear your opinion about the Baraboo Spur of the Great Sauk Trail!

REMINDER: This Wednesday evening, the City of Baraboo Baraboo Bike and Pedestrian Commission welcomes your opinions on potential routes for a bike and pedestrian path between Devils Lake State Park and Downtown Baraboo!

Come to the Carnegie-Schadde Memorial Public Library of Baraboo, 230 Fourth Ave., on Wednesday, July 29 from 5:00pm to 7:00pm, downstairs in the Sauey Community Meeting Room.

This is an Open House to share ideas and gather feedback on development of a spur trail of the Great Sauk State Trail. Commission members and Baraboo Parks, Recreation & Forestry Department staff will be present to answer your questions and concerns.

07/28/2026

Join us all in raising our glasses to honor Audrie Pelosi and support the Wisconsin Climbers Association!

Baraboo has always been a place that comes together—and here at Tumbled Rock, we believe beer is about bringing people together.

Our town was deeply affected by the loss of Audrie Pelosi, an avid climber, beloved wife, cherished friend, and valued member of our climbing family. We hope to honor her life and incredible legacy with our newest beer, Boulder & Braver.

Boulder & Braver is an American Cream Ale conditioned with passion fruit, Cara Cara orange, and pineapple.

Available beginning Tuesday, July 28.

Throughout the month of August, $1 from every pint sold will be donated to the Wisconsin Climbers Association in Audrie's honor.

The Wisconsin Climbers Association is a collective of advocates dedicated to serving as a voice for Wisconsin climbers. They work to foster connections among climbers, address access issues, and promote responsible stewardship of the land.

Please join us in raising a glass to Audrie, her family, and everyone whose lives she touched.

Photos from Trek Bicycle's post 07/27/2026

Great performance by the Lidl-Trek Team in this 2026 Tour de France! They started with a White Jersey, won Stage 4, Mads Pedersen finished in the Green Jersey, and then took home the team win! Great job, Team Trek! Great things come out of Waterloo, WI.

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Location

Telephone

Address


880 US-12, Ste 1
Baraboo, WI
53913

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 7pm
Saturday 10am - 6pm
Sunday 10am - 5pm