04/08/2026
🚨 LAUNCHING TODAY 6:00 PM NZST 🚨
The wait is over! Our latest snapback collection drops today at 6:00 PM NZ Standard Time.
Featuring:
🧢 2x Sugar Neekz Signature Colourways – including the Main Event brown & pink and the Blackout black & white.
🌊 Ocean Fade Snapback – back by popular demand.
🖤 NEW Washed Black Denim Distressed Snapback – the perfect everyday staple.
All hats are available in:
✔️ 58cm Standard Snapback
✔️ 62cm XL Snapback – designed for those who need a little extra room.
These won't last long, so set your reminders and be ready when the clock hits 6:00 PM NZST.
See you at launch! 🔥
24/07/2026
🚨 LIMITED EDITION DROP 🚨
Introducing our exclusive Sugar Neekz x Māori Moana Adventures collaboration.
The Blackout Jersey has arrived. Featuring a clean black and white colourway, this limited edition release represents strength, resilience, and the warrior spirit that Sugar Neekz brings every time she steps into battle.
🗓 Launching this Wednesday
⏰ 6:00 PM NZST
Numbers are extremely limited, and once they're gone, they're gone.
Set your reminders, be ready at launch, and don't miss your chance to own a piece of this special collaboration.
23/07/2026
🔥 LIMITED EDITION SUGAR NEEKS COLLAB 🔥
We're proud to introduce our exclusive Main Event Jersey, created in collaboration with Sugar Neekz as she prepares to step into battle for another World Title on the 8th of August. 🥊
Featuring our bold brown and pink colourway, premium tackle twill embroidered "Sugar Neekz" across the front, and a powerful Māori design on the back that represents strength, pride, resilience, and culture a reminder of where we come from and the mana we carry into every challenge.
This jersey represents more than sport. It's about backing one of our own as she chases greatness on the world stage.
📅 Launching this Wednesday
🕕 6:00 PM NZST
📏 Sizes Small–7XL
⚠️ Limited Edition Once they're gone, they're gone.
Join us on this incredible journey and show your support for Sugar Neekz as she fights for another World Championship. ❤️🤎
13/07/2026
Your favourites are making a comeback. 🔥
We've restocked a selection of our sold out snapbacks, and they'll be live this Wednesday at 6:00 PM NZST.
Available in both our 58cm Standard and 62cm XL sizes, so there's a perfect fit for everyone.
Restocks include fan favourites like Camo Cream, Pāua, Kawakawa Cream, Rasta, selected Trucker Caps, and more of the snapbacks you've been waiting for.
Stock is limited, and once they're gone, they're gone.
Set your reminders and be ready this Wednesday at 6:00 PM NZST to secure your favourite before it sells out again! 🤝