We provide market leading fitness equipment distributed to the New Zealand/Pacific fitness industry. For Commercial gyms or at home work outs - we can help!
Call us on +64 9 845 0035 or flick us an email on [email protected]. Our Goals:
To be recognized as the NUMBER ONE commercial fitness equipment supplier in Australasia. To be the industry leader in after sales service and product support. To continually support our industry through the development of win/win partnerships with our customers. To provide high quality and innovative education
Squatting has never been so easy and effective.
It's no surprise that the .builder is the best Squat machine on the market!
THE WAIT IS OVER!
Introducing the Hypervolt 3 line. The most refined percussion experience yet.
🔊 Ultra-quiet, powerful percussion
🔋 Up to 4 hours of battery life
🧳 Premium carry case included with every device
🧩 Fully redesigned head attachments with greater surface area, including the Heated Head Attachment on 3 Pro and 3.
🖐️ Redesigned with a pill-shaped ergonomic handle that feels natural in your hand
🎯 Three different models built for every type of mover
Built for how you warm up. Built for how you recover. Built for how you move.
Shop now - https://www.bluefitness.co.nz/collections/hyperice
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The TANK from Torque Fitness is a game-changer when it comes to upgrading your home gym!
Explosive strength building mixed with endurance and cardio - it's an all-in-one piece of equipment that is guaranteed to level up your fitness!
Who wants one?
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The finish line is earned long before race day!
The incredible IRONMAN athlete .jon is showcasing how he makes part of his routine in every training session with Normatec Elite Legs.
Interested in learning more? Pop in and see our friendly team to give them a go and see what all the hype is about!
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That's a Wrap!
The Complete Glutebuilder® Sectorized Lineup Has Arrived!
Over the past several weeks, we've introduced each machine in the new .builder Sectorized lineup.
Together, they represent a smarter approach to glute training - combining precision biomechanics, intuitive setup, and a space-efficient design that makes advanced strength training more approachable for exercisers of every experience level.
Developed in partnership with Glutebuilder® and exclusively available from Precor (and Blue Fitness in New Zealand), the complete lineup helps operators create a high-demand glute training destination that keeps members engaged and coming back.
Ready to transform your strength floor? Connect with our team of experts now!
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20/08/2026
Did you hear the news?
recently won Best-in-Class in the Vertical Pull category!
Multiple handle options provide users with the opportunity to choose whichever aligns best with their goal, and a large seat to allow for user positioning, while this piece brings a novel experience to the movement that aligns well for those who like to (or need to) lean back slightly as they pull for more range.
A key innovation was also the opportunity to do opposing unilateral work on a plate-loaded piece without inertial effects.
18/08/2026
The best gym in the world is the one that fits your life!
Whether you're building a dedicated home sanctuary, coaching clients on the daily, or deploying your workout into the elements - there is a TRX Suspension Trainer built exactly for your environment.
We’re breaking down the lineup:
HOME2: Built for the everyday athlete who needs a seamless, portable home on the go set up
PRO4: The commercial-grade gold standard with textured rubber grips built for non-stop volume, the avid user, and for all types of workouts
PRO4 CAMO: Limited edition military pattern that stands out from our other traps. It's the elite PRO4 performance wrapped in a rugged, tactical aesthetic.
Looking to upgrade your fitness? Grab yours today: www.bluefitness.co.nz
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16/08/2026
The Venom Line from is built to move with you.
And on top of this, it's designed to fit into every part of your routine. Heat and vibration work together to help prepare your body before movement and support recovery after activity.
Sore shoulder, knee or back? The Venom has you covered. Tried and tested, this recovery equipment really helps - especially in these colder mornings we have been having! ❄️🥶❄️
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13/08/2026
How Eleiko can change your club into a high-performance strength area 💪
In this stunning install from , a custom-built Prestera rig mirrors the vaulted ceiling, making full use of the available space, while dedicated strength stations create focused areas for strength work - accommodating multiple members at the same time.
Is your strength area in need of an Eleiko makeover? Connect with our team today to get further info!
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12/08/2026
Why choose ELEIKO...
Ready to upgrade your strength and lifting equipment? Connect with our team today!
| Monday | 9am - 4pm |
| Tuesday | 9am - 4pm |
| Wednesday | 9am - 4pm |
| Thursday | 9am - 4pm |
| Friday | 9am - 4pm |