BERETTA

1526 – 2026 Legacy forges tomorrow. The company is part of the Beretta Holding Group. The oldest among them, Fabbrica d’Armi Pietro Beretta S.p.A.

In 1526 Mastro Bartolomeo Beretta (1490 – 1565/68) of Gardone received 296 ducats as payment for 185 arquebus barrels sold to the Arsenal of Venice. Already in production in the early 1500s, Beretta products were chosen by the highly discriminating Republic of Venice because of their excellence. As the Beretta name became synonymous with uncompromising quality, design, materials, construction and performance, word spread beyond the Italian borders, establishing a tradition that has carried over, uninterrupted, through fifteen generations of Berettas. Controlled by the BERETTA family, the group encompasses key manufacturers of field and competition fi****ms and optics, as well as trading and distribution companies in Italy and abroad, with a total work force of 2,603 employees and an annual turnover of 435.7 million Euro. (Pietro Beretta arms manufacturing company), which has been handed down over fifteen generations, was active in the village of Gardone Val Trompia in the fifteenth century. Documentary evidence for the family business dates back to 1526.

08/09/2026

Scopri 92FS Diamond: https://bit.ly/4gG2G3s

Le linee scolpite della 92FS Diamond prendono ispirazione dalle geometrie del diamante: spigoli netti, superfici sfaccettate e volumi modellati per catturare e riflettere la luce, creando una perfetta fusione tra funzione ed estetica. Le guancette, ricavate da un unico blocco di oro bianco, ospitano 144 diamanti naturali ciascuna, incastonati singolarmente attraverso un processo di straordinaria complessità. Due piccoli diamanti rotondi impreziosiscono inoltre la tacca di mira posteriore.

06/09/2026

Discover 92FS Diamond, the 3rd One-off project celebrating our 500th anniversary: https://bit.ly/4qWQuPi

The 92FS Diamond pays homage to the classic 92 Diamond, a unique piece created in 2010 and now kept in the Beretta Private Collection. It is a tribute to extreme luxury, preserving the elegance and modern design that made Italy and the Beretta 92 cultural icons they remain today. The sculpted lines of the 92FS Diamond draw inspiration from the geometry of the diamond – sharp edges, faceted surfaces, and volumes shaped to capture and reflect light across the frame, slide, hammer, trigger guard, and magazine pad.

05/09/2026

1526 - 2026: Beretta turns 500

Introducing the 92FS Diamond – a tribute to Beretta’s most iconic expression of excellence, the 92FS: https://bit.ly/3Uz4pPC

The 92FS Diamond is a singular creation, an object that transcends time and nature to embody the very essence of luxury: the diamond. More than a handgun, it’s a rare jewel, a work of art conceived for those who appreciate beauty in its purest, most unattainable form.

04/09/2026

Here’s the brightest tribute to perfection. Stay tuned, as the 3rd One-off project celebrating our 500th anniversary is about to be unveiled.

31/08/2026

Every adventure starts with the right gear. The new Hunting/ Outdoor collection is built to perform in changing conditions, with technical, durable apparel and accessories designed to protect, adapt, and keep you moving. Get ready, it’s time to head out.

https://bit.ly/4wZp50q

24/08/2026

The Beretta 500th Anniversary Medal: a timeless legacy, a spark destined to burn for eternity: https://go.beretta.com/medal-500

Availability, eligibility and timing vary by Country. The commemorative medal may be offered in select markets in connection with qualifying purchases and warranty registration, while supplies last. Certain restrictions and product exclusions apply.

20/08/2026

Celebrating half a millennium of expertise – experience the Beretta One-offs collection, where heritage meets cutting-edge design for a timeless legacy https://www.beretta500.com/

18/08/2026

Text:
Beretta A400 Solo – built to be the only hunting shotgun you’ll ever need. Link in bio.

17/08/2026

Engineered to thrive in the toughest hunting environments. The new Beretta A400 Solo is a true workhorse, designed not to give up even in the harshest conditions: https://bit.ly/4wMUzI3

15/08/2026

A highly exclusive edition, available only at Beretta Gallery flagship stores. These are the Santoni Official x Chelsea boots: https://go.beretta.com/santoni-x-beretta

Indirizzo

Via Pietro Beretta, 18
Gardone Val Trompia
25063

Telefono

+390308341850

Sito Web

https://www.beretta.com/

Notifiche

Lasciando la tua email puoi essere il primo a sapere quando BERETTA pubblica notizie e promozioni. Il tuo indirizzo email non verrà utilizzato per nessun altro scopo e potrai annullare l'iscrizione in qualsiasi momento.