Rob Massam - Online Health Coach

Rob Massam - Online Health Coach

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A health first approach to your fitness goals to get you performing at your best.

Photos from Rob Massam - Online Health Coach's post 27/08/2026

Some of our clients had an incredible weekend racing.⁣

I work with everyday people.⁣

People with jobs. Families. Responsibilities & Busy lives.⁣

People who originally came to us because they wanted to feel better, ⁣

Get stronger, ⁣

Lose some weight, run without breaking down ⁣

Or simply have enough energy to get through the week.⁣

Overtime something interesting happens.⁣

They realise they’re capable of more.⁣

Training stops being about simply functioning.⁣

It becomes about performing.⁣

Darren is training for a marathon.⁣

He used this 10K as a chance to practise his race strategy, holding his pace uphill, ⁣

Fuelling properly and staying controlled when things got uncomfortable.⁣

Rachel came 3rd in her age category.⁣

She’s also been dealing with ongoing knee and hip issues.⁣

So rather than avoiding the problem, ⁣

We’re facing it head-on with a balanced strength plan.⁣

And it’s paying off.⁣

Then there’s Stephen.⁣

He’s lost nearly 20kg this year.⁣

His body has completely changed.⁣

He’s always been an avid runner.⁣

The difference now?⁣

He’s gone from:⁣

“Turn up and hope for the best.”⁣

To:⁣

“I have a target and I believe I’m capable of hitting it.”⁣

That shift is everything.⁣

For a lot of our guys, these events aren’t really about the event.⁣

Training is a compass.⁣

It gives them something to work towards.⁣

Something that keeps them on track when life gets noisy.⁣

Something that reminds them they’re not just here to survive the week.⁣

They’re capable of much more than that.⁣

Great work team💪🏻⁣

26/08/2026

One of the strangest things about becoming a qualified strength & conditioning coach…⁣

You have to be able to demonstrate Olympic lifts.⁣

Which is interesting…⁣

Because the Olympic lifts are incredibly complex movement patterns.⁣

And they’re pretty far removed from most sports.⁣

So, ironically, they’re movements I very rarely prescribe to athletes.⁣

But that doesn’t mean I don’t like them.⁣

Far from it.⁣

They’re incredibly fun to learn and perform.⁣

And, used for the right person and the right reason, they can be a really useful tool for developing movement, coordination, mobility and control.⁣

The key distinction is this:⁣

I don’t use an exercise because I’m qualified to demonstrate it.⁣

I use it because I believe it gives the athlete something they need.⁣

This is just a snippet from a video I sent to a client who wanted to learn how to snatch.⁣

And that’s probably the biggest lesson I’ve learned as a coach:⁣

Don’t fall in love with exercises.⁣

Fall in love with what they can do for the person in front of you.⁣

Have you ever tried Olympic lifting?⁣

And if you coach athletes…⁣

How often do you actually use it?

Photos from Rob Massam - Online Health Coach's post 25/08/2026

My first solo sea swim,⁣

In 4 weeks I’m complete a half ironman distance triathlon,⁣

I very nearly pulled the plug a few months ago after a bad experience in the water,⁣

After I got over myself and spoke to a few people, I decided to completely lean in,⁣

Fitness is not my problem, neither is my strength, ⁣

So I dialled those things right back,⁣

And went all in on the swim, ⁣

The last few months, I’ve been swimming 4 times a week,⁣

And I’m starting to see the fruits of my labour,⁣

It all came together on the family holiday last week,⁣

I challenged myself to go in the sea on my own and have a swim,⁣

I’m not gonna lie and say I wasn’t scared,⁣

And it didn’t help seeing a seal the day before,⁣

Would I be the first to get killed by a seal?⁣

Genuine thoughts….⁣

The fear is real!⁣

But I embraced it, I put my head down and had one of my best open water swims ever,⁣

I felt in control,⁣

I felt relaxed,⁣

And dare I say it,⁣

I enjoyed it.⁣

I’m so proud I’ve stuck it out, ⁣

I know I still have a lot of work to do, but this was a huge milestone for me.⁣

Let’s go💪🏻

Photos from Rob Massam - Online Health Coach's post 13/08/2026

The work started in October last year….

He was talking about retiring….

We stripped everything right back, focused on getting him moving better and stripping unnecessary weight!

We put him through our built to perform assessment, this allows us to take a look at what needs our absolute focus right now.

Consequently he’s one of the most consistent players week in week out,

Scored more tries than he ever has in a season and……

He hit a milestone at the start of the year he didn’t think possible.

Oh and he’s going again next year!

He’s built to perform.

Let’s go💪🏻

12/08/2026

I appreciate this more than ever right now….

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