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You'll find us on the world's most adventurous and demanding competitors. Those who want to stretch limits, push boundaries and discover their edge. Our gear performs in the most challenging of circumstances: all terrains, punishing conditions and hardcore workouts - no matter how unpredictable. We create innovative, lightweight trail running, road running, and performance training shoes, clothes
29/08/2026
THE FAN CLUB
Yannick Noel is on the charge!
One of the best finishers in the ultra running game, the INOV8 athlete has now surged up to 10th in the UTMB race around Mont Blanc.
More than 16 hours on the clock, he has about 20k to go back to Chamonix. Can he reel in any more of the runners ahead?
Allez, allez Yannick!
🔥 is running strong in the UTMB®.
The Team INOV8 athlete reached Courmayeur, just after 04:00, almost 30 minutes ahead of his 2025 pace at the 50-mile mark.
Ben Dhiman leads, with the American opening up a gap at the front through the night.
The first finishers are expected back in Chamonix on Saturday afternoon.
Keep pushing, Yannick.
ALLEZ YANNICK NOËL!!! 🏃
The Team INOV8 athlete is underway in UTMB®. 176km and 9,900m of climbing ahead.
28/08/2026
GAME FACE
Yannick Noel is ready. A loop around Mont Blanc awaits.
28/08/2026
RACE DAY
This evening, Yannick takes to the start line for the UTMB®.
A 176km journey around Mont Blanc lies ahead, starting and finishing in front of huge crowds in Chamonix.
Time to get to work. 💪
28/08/2026
Our most anticipated shoe ever - TRAILFLY™ PRO is now available.
It’s time to let your feet feel alive.
Limited first drop in selected countries, including UK, both online and at retail partners.
🔗 www.inov8.com
27/08/2026
A gritty performance from Ludvik Fernandes in the OCC.
A tough 60km across the Alps in the heat.
Bravo! 👏
🗣️ gave his thoughts ahead of tomorrow’s big one in Chamonix.
It’s the big one. 174km and nearly 10,000m of elevation around Mont Blanc.
🔒 Let’s go.
27/08/2026
RACE READY
Emmanuel Gault takes to the start line in Courmayeur for the CCC® tomorrow.
Finishing in Chamonix, the 100km race takes in over 6,000m of elevation, spanning two countries in the shadow of Mont Blanc.
Let’s go, Manu! 🇫🇷
27/08/2026
We returned to the Chamonix trails this morning in the new TRAILFLY™ PRO.
A huge shoutout to everyone who joined us for a social run in the morning sunshine, alongside Team INOV8 athletes Sarah Perry, Magali Mellon, ASTR' ALPS - Astrid Renet and .wt.
Post-run caffeine boost from La Potinière - Chamonix was much needed!