VIA

VIA

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Cycling store, cafe, workshop and community in Kings Cross London.

13/06/2026

PAS Normal Studios SS26 collections include PAS Mechanism PRO collection and Essential Light TKO collections for men and women. We’ve also got a fresh drop of helmets from Sweet Protection and some off bike accessories, perfect for Father’s Day gifts…

Photos from VIA 's post 11/06/2026

We’ve teamed up with Q36.5 to host an evening with Maddy Nutt, Thursday 18 June for a Q&A and screening of the TRAKA 560 film following her incredible win.

We’ll also be joined by >CALVINO< the film producer and the Q36.5 team. Tickets are available from Q36.5 follow the link below…

https://www.q36-5.com/en-gb/c/maddy-nutt-560-film/

06/06/2026

/ / / N E W S U P D A T E / / /

GRA-NDURO - Saturday 20 June (tickets available on our website and link in Bio later today) Start from VIA.
+100km multi stage race with timed sectors and prizes tickets go on sale later today and include Pizza & Beer back at VIA, thanks to

GRA-VIA - 11-13 September in Ghent/Belgium sign up will go live at the end of next week.

Thursday 18 June Maddy Nutt film screening with .5 tickets available from Q36.5 Eventbrite.

PAS Normal Studios Saturday 27 June +200km route sign up on our Strava club. Thanks to

Finally next weekend we’ll be cheering on .sens and .cc make sure you drop by to catch all the action.

Further updates to follow make sure you sign up for updates.

GRA- NDURO pronounced Granduro is our race with multiple timed sectors. Generally +100km these events allow for a staggered start to leave the city and allow riders the opportunity for a day out to explore and socialise with friends. Open to everyone and enjoyed by all…

GRA-VIA pronounced Gravia is our new format gravel Crit race. GRA-VIA is raced over mixed terrain on a short course with races lasting approximately 1hr. This short format allows for an entire race village including Music, Food & Drink as well as a Brand Expo area creating a true Gravel Festival vibe.

Photos from VIA 's post 02/06/2026

Jonas completing his Grand Tour Trilogy winning the 2026 Giro d’Italia GC on Sunday in Rome.

have a helmet for every stage whether that’s a light weight fully vented Aries Spherical for the mountains or an Eclipse Pro for those fast flat rouleur stages or even the Aerohead II Helmet for that TT.

At VIA we have the full range available to purchase in store…

04/05/2026

O N G U Z A

Founded in Omaruru, Namibia by Dan Craven.

The bikes are produced from Columbus steel, and hand built by Master builders Sakeus Nkolo, Petrus Mufenge, and designer/engineer and former professional cyclist Dan Craven (possibly the nicest man in cycling), and painted in house by Elvis. Presley Sakeus

Recently featured in the Monocle design awards the bikes are beautifully crafted and engineered.

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OUR PHILOSOPHY

Bikes should be tough, comfortable, fast, unique and beautiful. They should be built to withstand whatever adventure you want to throw at it. We believe the longer a bike lasts, the lower your environmental impact will be, and with steel, you’re getting just that. All bikes are good bikes, but we’re aiming a lot higher than that.

Photos from VIA 's post 03/03/2026

Ready to roll…

A beautiful FACTOR Ostro VAM size 54 in limited edition Scarab colour way with Campagnolo Super Record 13 wireless, BORA Ultra WTO 60 wheels with Pirelli P Zero RS30 and a Fizik Vento Argo saddle.

This is an incredible build and available to purchase today. Drop us a DM or call and you could be riding this spectacular bike on this weekends club run…

30/01/2026

Passoni launch the OT-01 Omni Titanium.

This is a natural evolution and refinement of Passoni’s current flagship model, the Titanio Disco.

One of the biggest changes is the new 1.5” head tube, engineered and machined in three parts from solid Grade 5 titanium billets. Its design preserves the brand’s unmistakable signature style, reintroducing a multi-piece construction even on models with fully integrated cable routing.

This development further enhances steering precision and front-end stiffness, giving the rider a more direct and controlled response. The OT-01 is not just an aesthetic evolution: it results from a complete rethinking of the whole frame, achieving a weight reduction of over 120 grams in size medium without compromising strength or performance.

For more information or to place an order drop us an email or DM.

We offer most if not all cycle to work schemes.

13/12/2025

It’s been a busy few days, what with the Factor One launch event at Silverstone Wind Tunnel Centre. A Recce to Gent for a new race format, details to follow.

We’ve also got some availability in the workshop so message Jacob and get your bike ready for the Rapha Festive 500. Rides are up on our Strava club…

11/12/2025

Launching today, the Factor One.

Drop us a DM to secure your pre order…

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Location

Category

Telephone

Address


18/19 Stable Street
London
N1C4AB

Opening Hours

Monday 10am - 7pm
Tuesday 7:30am - 7pm
Wednesday 7:30am - 7pm
Thursday 7:30am - 7pm
Friday 7:30am - 7pm
Saturday 8:30am - 7pm
Sunday 10am - 7pm