07/09/2026
JAMES: 11KG DOWN. 5 INCHES GONE. š„
Starting weight: 88kg
Finish weight: 77kg
Thatās 11kg down and 5 inches lost overall.
ā
Waist: 3 inches lost
But the biggest win isnāt just what the scales say.
Itās what James has managed to achieve while still juggling a busy work and family life.
No crash diets.
No ridiculous hours of cardio.
No cutting out every food he enjoys.
Just a proper plan, consistent training, better nutrition and accountability week after week, all built around his actual lifestyle.
Thatās the part people miss.
You donāt need your life to become less busy before you get in shape.
You need a plan that works around the life you already have.
And the best part?
James is now getting to a point where the goal is going to change.
Soon weāll be moving away from fat loss and into a proper gaining phase, where the focus will be on adding some quality muscle, getting stronger and building an even better physique from the leaner base heās created.
Thatās what proper long-term progress looks like.
Not dieting forever.
Getting lean enough, then having the patience to spend time building.
And if youāre looking at this thinking youāve left it too late this yearā¦
You havenāt.
September is the PERFECT month to lock in.
Youāve still got nearly 4 months of the year left.
That is more than enough time to lose fat, build better habits, get stronger and head into Christmas feeling completely different.
Donāt write the rest of 2026 off and tell yourself youāll āstart in Januaryā.
Finish the year strong instead. š
If you want my help doing exactly that, drop me a āSTARTā in the DMs and Iāll send you the details.