The Bike House

IRONMAN BARCELONA READY 💪

Check this out. Trek Speed Concept SLR just out of the stand and ready to hit the roads!

Every bit of this bike, from the light aero frame to ride smoothing IsoSpeed, to cutting edge fuel and hydration systems has been painstakingly designed to help you beat your PR again, and again, and again.

Ready to smash your PR?

Let us know in the comments where your Ironman is taking place in 2026 or maybe even 2027 by now!

FUJI MTB’s ONLY £325!! 🔥

Last few models and sizes remaining in these fantastic Fuji MTB’s.

On sale now at £325 while stocks last!

Gusto Cobra EVO in Pearl White 😍

The most popular colourway in the Cobra EVO lineup and it’s easy to see why!

The stunning Pearl White Metallic paint combined with the bronze decals makes this Cobra EVO stand out from the crowd every ride.

✅ Lightweight Carbon Frame
✅ Carbon Integrated Handlebar/Stem
✅ 50mm Carbon Wheelset
✅ Shimano Di2 Electronic gearing
✅ Lifetime Warranty

And here’s the best bit…

£2899 😳

See it to believe it in store or check out www.gustobike.uk

Gusto UK

Sweet looking Sweet Protection!

Newest colour in the Sweet Protection helmet range just in!

As well as that, we have topped up on all Sweet helmets from kids MTB to adult road and MTB!

All sizes from toddler to adult in stock now!

Seeing Red ❤️

Another beauty hitting the local roads!

Gusto Cobra EVO Elite Ultra. This time with upgraded power cranks and range topping Bontrager RSL 75mm wheels.

How about those tan walls? 😍

Meet the 2027 Trek FX Sport 4!

A seriously capable full carbon fitness bike built for riders who want speed, comfort and versatility in one sleek package. 🚴💨

From daily miles to weekend adventures, the FX Sport 4 is ready to turn every ride into the highlight of your day.

🔥 2027 model — available now!

📍 Call in-store and check it out for yourself.

New Domane Day 😍

⚡ GO FURTHER. RIDE MORE. ⚡

Meet the Trek Marlin+ 8 — where electric power meets trail-ready performance. 🚵‍♂️💨

Whether you’re tackling climbs, exploring new trails or simply looking to pack more miles into every ride, the Marlin+ 8 gives you the boost to keep going.

🔥 Ready for your next adventure?

📍 Get yours today — contact us or call in-store to find out more.