Savage's Bicycle Centre

We will be hosting a celebration of life for my Dad who passed away on August 17th.

TIME : Saturday, August 29, 5pm to 7pm
LOCATION: Savage's Bike Shop -- 441 King Street

I know my dad would love this location -- he certainly did in life -- I can't think of a better location to celebrate his memory --
We look forward to seeing friends, family and customers alike. All are welcome.

Please note we will be closing the store at 2pm tomorrow in order to get ready for the Celebration for my Dad.

All are welcome -- we hope to see you there.

Another successful bike camp week! If your kid is interested in mountain biking, hiking, exploring nature, and taking the occasional tumble go to https://volvocarsnbtenniscenter.ca/fall-2026-junior-programs/ to sign them for some epic summer fun!! Thanks to Volvo Cars NB Tennis Center for showing us yet another week of fun 🚵🧗‍♂️☀️

We will be closed today as we prepare for next week. We apologize for the inconvenience and will be open Monday 10am. Until then — ride on!

The hardest update.

On Monday August 17th Reg Savage, my Dad, passed away.

I am blessed to have had the opportunity to work side by side with him for many years.

Dad retired from the shop officially in 2005 however was an instrumental part of just about every aspect of the business in the years that followed. When a tough decision needed to be made I invariably called him for an opinion, advice, and more often than not, he provided direction that allowed me to move forward with confidence.

Always watchful, he would often call with a suggestion or support. I will forever cherish the calls we had — especially those about the bike swap. Even in his later years he loved coming to the swap and seeing his old friends amongst the hustle and bustle of the event. The most recent swap in April was the only one he wasn’t able to attend.

He understood the business well and understood the challenges that I faced. He never wavered in his support and for that I am, and will be, forever grateful.

When I started producing “Savage” bikes, I decided that the first model would be called the “Big Reg”. I will never forget the smile on his face when I showed him the very first prototype. I couldn’t think of a better way to honor his legacy then and I can’t think of a better way now.

I will ensure that the “Big Reg” remains our flagship model so long as I continue to make bikes.

As we navigate this difficult time, I am reminded, almost daily, that I owe so much to my Dad, and the work he did. He ensured that I had every chance to succeed and was there to lift me up when I wasn’t sure I’d get there. Somehow he always knew I’d be ok.

Time is a funny thing. At times it goes slowly and at others we want to grab onto a moment and slow things down. Selfishly, I wish I had more time with him. I am grateful for the fond memories that I will cherish forever.

As for me, I have found that in times like these, we often ask “what would our loved one want?” In time, that voice invariably fades. My preference is, and will be, to ask “How would my Dad want me to behave?” I will hold this question closely to my heart and will adhere to its answer for all of my days.

Thank you Dad for giving me more than I ever deserved.

We will be hosting a celebration of life at Savage’s Bike Shop, August 29 from 5-7 pm. Please join us as we share stories, music, and fond memories in celebration of our one and only Reg Savage.

These shirts have been given the seal of approval from both Stellas! Come on down and grab your own today!

On sale! Taubik Aspect! Original price is $2,699 now on sale for $1,699! Get them while they’re still here, once they’re gone they are gone! Come to the shop and try them out! You can always visit our website at  https://sbcoutlet.com/collections/bikes/products/taubik-factor-5

Now on sale! A Surly Skid Loader originally priced at $6549 now $3500! Hot deal for a hot summer day! Come to our store at 441 king street to test it out! You can also find it on our website! At https://sbcoutlet.com/collections/bikes/products/surly-skid-loader

Our Taubik Trikes are on sale! MSRP $3299 now $2399!!! Come stop by and try them out! You can also visit our website at https://sbcoutlet.com/collections/bikes/products/pivot