Auxano Global

Auxano Global

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We empower YOU to grow your business using Social Media to reach and attract your dream customers 🔥

18/08/2026

🎉 WE HAVE OUR BOOK WINNERS! 🎉

A huge thank you to everyone who registered for our Conversations That Convert masterclass and dropped an “I’m in” in the comments on Sam's LIVE last week 🙌

As promised, Sam has a few signed copies of Show Up Anyway to give away, and we’ve randomly selected our winners…

🥁 Congratulations to:
📚 Amy Serrurier
📚 Debbie Reese Planes
📚 Lorna Taylor

You’ve each won a signed copy of Show Up Anyway! 🎉

👉 Winners, please get in touch with us to claim your prize.

And if you haven’t registered for the masterclass yet, make sure you do! Our FINAL live-only session is tomorrow ⏰ We've been hearing things from those who come along like:
🗨️ “This was amazing, and I am so thankful!!” - Jessica C
🗨️ “Great value! Thank you for your tips and stories” - Jennifer S
🗨️ “OMG...something is different today about your information. Wow!” - Theresa L
🗨️ “Thank you for all the nuggets I found” - Gerilyn R

We’re going to be breaking down the simple formula for meaningful conversations that lead to customers, sales and team — without feeling icky, pushy or salesy.

We can’t wait to see you there! 🙌

18/08/2026

Greg thought he was sitting down for another episode of 'Cool or Not Cool'…
Plot twist: Sam had other plans 😂

A few innocent questions later, and we’ve learned:
🍷 The last time Greg did the groceries, he was in another country
🧁 Sam is the one to call when you need a cake
⚠️ Her warning label would be “KEEP OUT”... But we can't help but always wanting to let her in 🥰
🚙 She is absolutely NOT being trusted with the Range Rover
🌦️ And we're not asking 'how's the weather?' for a little while now 😉😂

The best part might be Greg trying desperately to find ONE thing he wouldn’t trust Sam to be in charge of… before finally landing on his shed, his tools and his car - we think that's more than one, but love the trust in all other areas of life 🤣😍

We may need to surprise Greg with these more often… What question should Sam ask him next? 👇

17/08/2026

💡 Quick Tip Tuesday 💡

17/08/2026

Want to grow your business through conversations on social media — without feeling salesy, spammy or icky? 👀

In my FREE live masterclass, I’m sharing the exact formula I’ve used for the last 10 years to build relationships, start meaningful conversations and know what to say and when to say it.

You’ve got two chances to join me:
SESSION ONE
🌎 🇺🇸/🇨🇦
Mon 17 Aug: 8pm ET | 7pm CT | 6pm MT | 5pm PT
🌏 🇦🇺/🇳🇿
Tue 18 Aug: 8am WA | 10am NSW | 12pm NZ

SESSION TWO
🌎 🇺🇸/🇨🇦
Wed 19 Aug: 8pm ET | 7pm CT | 6pm MT | 5pm PT
🌏🇦🇺/🇳🇿
Thu 20 Aug: 8am WA | 10am NSW | 12pm NZ

Live only — no replay.

👉 Comment SEND ME THE LINK, and we’ll flick it through to you 💛

17/08/2026

💡 Stuck on what to post this week?

Like last week, here are a few easy ideas you can use or adapt to get something out there 👇

Mon August 17 – Baby Boomers Recognition Day
→ Nostalgia, generational differences, “you know you’re getting older when…” posts, or ask your audience what generation they are

Wed August 19 – World Photography Day
→ Ask people to share the last photo on their phone, a favourite photo, a memory, or a behind-the-scenes image

Fri August 21 – Men’s Grooming Day
→ Wellness, confidence, routines, products, men in your life, or simple self-care habits

Sat August 22 – World Plant Milk Day
→ Food swaps, health, dietary choices, wellness, favourite drinks, or “what works for me” style post

Keep it light; one post is more than enough.

💬 Comment 'AUGUST', and we’ll send you a few extra ideas you can use across the month 👇

✨ P.S. Auxano members: your BONUS prompts + August ideas are already in your members group, ready to go 🙌

16/08/2026

🚨Is Direct Selling under threat.. or are we entering the biggest era of opportunity?

This week on the DSA podcast, I sat down with Dave Grimaldi, President and CEO of the Direct Selling Association of America, for an eye-opening conversation about the future of our industry.

We talk about:

➡ The biggest misconceptions of direct selling
➡ Why relationships will always outperform technology
➡ The legislation that could impact direct sellers around the world
➡ Why sharing your story is more important now than ever

Whether you're new to direct selling or have been in the profession for years, this episode is a powerful reminder of what's at stake and why we all have a role to play in protecting the opportunity for future generations.

Thanks so much for listening, don't keep this one to yourself - share it with a friend!

15/08/2026

Stay curious. Keep the relationship open.

A quick reminder...
People won't always remember what you posted.
They won't remember every message you sent or every word you said.
.. But they'll remember what you stand for and how you made them feel.

So stay curious.
Keep asking questions.
Keep taking a genuine interest in people.
And keep showing up anyway.

Building relationships isn't about saying the perfect thing at the perfect time; it's about being human enough to keep the conversation open.

And if you're thinking, “That sounds great... but what do I actually SAY?” 😅
We'd love to help.

Next week we're running our FREE live-only masterclass where we'll show you a simple, human-first way to keep conversations moving and confidently know what to do next.

👇 Comment CONVERSATION, and we'll flick you the link.

14/08/2026

Stop fearing the follow-up...

Nobody notices one workout.
One rep doesn't look particularly impressive either.

But every rep is doing something - it's building strength.

And your conversations work the same way.

Not every message gets a reply.
Not every follow-up gets a yes.
Not every conversation creates an immediate result.

But every time you show up, take a genuine interest, ask another question and learn how to communicate better - you're building the muscle 💪😉

People notice consistency; they notice when you keep showing up, and most importantly, YOU become more confident every time you do it.

So keep showing up. Keep asking questions. Keep being interested.

And if you'd like to know what to do in those moments when the conversation DOESN'T seem to be going anywhere, we're tackling exactly that next week.

Join us for our FREE live-only masterclass, 'Why Your Conversations Aren't Turning Into Customers', and learn how to confidently move conversations forward without feeling scripted, salesy or... well, yuck 😅🫣

Who's joining us live? Let us know below! 👇

14/08/2026

“Maybe I’m bothering them.”
How many times have you thought that after someone hasn’t replied? 🫣

💭 Maybe they’ve changed their mind.
Maybe I was too pushy.
Maybe they’re not interested.
Maybe I should just leave them alone... 💭

I’ve done it too.

A few years ago, Greg and I had been building a great relationship with the CEO of a company we really wanted to work with.

She’d even told me to reach out next time I was in town... So I did.

Nothing.

I followed up again.

Still nothing.

And despite teaching relationship marketing for years, that little voice started, “Sam, stop bothering her.”

Eventually, I decided to trust the relationship rather than the story I’d created in my head and reached out one more time..

She replied.
We caught up.
And within minutes, she turned to someone on her team and said:
“Sam and Greg are speaking at our convention. Make it happen.”

That follow-up led to us speaking in front of thousands of people. But here’s the part I’ll never forget...

Months later, she told me:
“Sam, I never saw most of your messages.”
🤯

Her inbox was overflowing. She was busy. She’d see things, think “I’ll reply later”, and then life happened. As it does to us all.

Meanwhile, I’d created an entire story about what her silence meant. And we do this ALL. THE. TIME.

We don’t know what other people are thinking.

Maybe they're busy.
Maybe they forgot.
Maybe they meant to reply.
Maybe they never saw your message.
Maybe they're simply not ready yet.

WE DON'T KNOW.

And when we don't know, we need to be really careful not to let our imagination make decisions that our relationships haven't 💙🩵

This is exactly the kind of thing we're unpacking next week in our FREE live-only masterclass, Why Your Conversations Aren't Turning Into Customers.

If you've ever worried you're being a bother, wondered whether you should follow up again or watched a promising conversation quietly disappear, we'd love you to join us.

👇 Comment CONVERSATION below, and we'll send you the link.

13/08/2026

Instagram and Facebook are rewarding content that creates real connection.

Think DMs, story interactions, and conversations in the comments.

Your content should do more than showcase a product - it should build trust, create curiosity, and guide people through a journey.

Don’t aim for views or likes. Start conversations that create opportunities and convert 💬

Check out the latest episode of the Direct Selling Accelerator podcast 🎙️

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ALA Building, 41 York Street
Launceston, TAS
7250