Cheer Direct began due to a need in the cheerleading industry for a reliable, reputable, reasonably priced importer. Director Nicole Holmes has owned cheerleading gym, Gymstars in Sydney since 2005, starting from a small team of 12 girls in a school hall, and growing to a fully set up gym of over 200 athletes with multiple competitive scholastic teams. This type of experience means Nicole understands the needs of athletes and gyms around Australia, from those just starting out, to the larger well-established programs. We understand what it’s like for gyms to save and fundraise for the floor you need, and the anticipation of waiting to fit out your gym with an amazing competition standard spring floor. Cheer Direct aims to make this process as easy and exciting for you as possible.