Spencer Dennis

If your pitching and chipping is garbage and you panic every time you're over the ball, you're not alone. When I'm struggling, here are the three things I check. Setup, weight forward and clubface open. Structure, backswing longer than the follow-through. Tempo, breathe out as you start the stroke. Works for me every time, maybe it'll work for you too.

Anytime I'm working on short game, putting or chipping, I go to one-handers. Opposite hand on the inner elbow so you don't get false feedback. Builds clubface feel fast, and when I put both hands back on, I know exactly what's going on.

Here's truth about your memory: you forget most of what you learn the moment you walk off the range, and it gets worse from there. ⁠
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There's real science behind it, and it's a big part of why we built Edufii, which later became CoachNow. ⁠
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If you're paying to get better at golf and you're not accounting for this, you might be lighting money on fire.⁠
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There's a ton of noise right now about using AI to replace coaches in athlete and golf performance. ⁠
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I spent 20 years in high-performance golf and built CoachNow across 80+ sports and 140 countries, and if you're building software in this space, I think chasing "replace the coach" is the wrong instinct.⁠
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The founders who actually win here are solving for something most people are ignoring.⁠
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Please don’t make this the one that pops off.⁠
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10 years making content on these channels. Underwhelming and unsuccessful.⁠
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Same stretch of time, I built an app that became the number one coaching app in the world. 80+ sports, 140 countries, acquired twice.⁠
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Anything I've done publicly outside that ecosystem? Nothing takes off.⁠
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Turns out the only thing people want to watch is content about making content. Fine. Here we are.⁠
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One of the easiest traps to fall into after you raise a little money: the fancy marketing agency that's going to change everything.⁠
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It almost never does.⁠
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The part people miss is that marketing doesn't look anything like it did 10 or 15 years ago. Paying someone to spend your money faster on ads isn't a growth plan.⁠
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What actually moves is access. Somebody who already has the audience you're trying to reach.⁠
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That's the thing I'm building toward right now.⁠
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Talked to an early stage founder today about building out a sales team.⁠
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"We'll just do pure commission." Everyone says it.⁠
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But if the product isn't expensive enough and there's no margin, there's no commission worth chasing. Nobody good takes that job. You burn people out and end up with folks who can't sell anyway.⁠
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Pay a real base. Add milestones that build equity or bonuses along the way. Then you've got somebody selling because they're stoked on the product — not chasing quota and pitching the wrong people to hit it.⁠
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Swimming is the best exercise there is. But hitting range balls into a net? That's my meditation. ⁠
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It's so easy to keep the brain running until you burn yourself out. I do it all the time. ⁠
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15, 30 minutes working on my swing and everything else goes quiet. ⁠
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I don't know what it is for you. But if you've got something that lets your brain sit down for a minute — man, you gotta do it.⁠
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