Brian Stokes Coaching

Fire service. Police. Not just one chapter, years in both.

Some nights meant walking into what you see in some clips. Other nights just meant having the kit ready, because you never knew which kind you’d get.

And then there’s the version most people don’t see, the camaraderie.

A full unit, a strange stop at the Kelpies, a laugh after a long shift.

Two services, one standard. That’s what actually built NO BS.

These legends are back this week after a holiday break and I can’t wait to get the progress moving in the right direction again.

A break doesn’t erase the work already put in. It just means we pick straight back up, same standard as before.

If you’ve taken time off training and you’re not sure how to get going again, that’s exactly what coaching is for. DM me START.

Four days left in uniform. Thirty-seven years of service closing out.

Right now I’m on holiday with the family, still training, still recovering properly, because discipline doesn’t switch off just because I’m somewhere warm.

New job starts next week. NO BS keeps building. It’s a strange spot, ending one thing while already building the next, holiday but not really switched off.

If you’ve ever held two chapters at once, you know that feeling. Uncomfortable. Also exactly where growth happens.

What happens when the mindset that makes you a high performer starts working against you?

This week I sit down with Kristin Rivas, brain-based hypnotherapist and TEDx speaker. She shares losing her sister, years of unresolved stress, and a complete health breakdown before finding hypnotherapy.

We get into the real coaching questions: when should you push through discomfort, and when should you listen to your body? Why can an athlete be fully capable but still fight self-belief on race day?

HRV, recovery, pre-race nerves, visualisation and why the language coaches and parents use shapes how kids see success and failure for life.
Full conversation on the podcast, link in bio.

After years of always being ‘on’ service, training, coaching, taking proper time away still doesn’t come naturally.

But rest isn’t the opposite of discipline. It’s part of it.

Away this week. Recharging, not switching off completely, but learning to actually let go a bit.

This is Sam, my HYROX mixed doubles partner.

Box jumps, bar work, track sessions. Every rep she puts in shows on race day and having a partner who matches that standard makes me better too.

This is what real doubles training looks like: pushing each other, not just training alongside each other.

DM me START if you want training that actually holds you to a standard.

“Stronger than yesterday” isn’t just something painted on the wall. It’s what we actually build, one drill at a time.

Cone work, floor drills, real coaching, kids learning to push themselves in an environment that backs them every step.

Saturday session tomorrow. Parents, DM me KIDS to get your child booked in.