11/04/2026
Great things are beginning to happen over at Flo. We’re proud to announce our official partnership with Torelli, UCI Women’s Continental cycling team.
To be able to partner with such an amazing team with a fantastic group of riders including and to name just a few is a real honour and we hope this is the start of a great journey together.
Tony Orell, Team Principle:
“The best cyclists in the world have always trained their minds as well as their legs — and visualisation is at the heart of that. We’re delighted to be partnering with Flo, and what excites me is that Jamie has built something that brings that same structured, purposeful approach to every cyclist, whatever their level. Members of our team have already seen real steps forward using Flo sessions. Mental training is the most underused performance tool in cycling. Flo changes that.”
You train your legs. What about your head?
Flo - THE visualisation app for cyclists
Launching in May! Follow for more
official
19/04/2025
Things have been very quiet here, and im sorry for that. The reason things have been quiet is that I've been working hard on the creation of Flo the first ever mental training app for cyclists, which will be launching in a few weeks! Inside the app there will be guided audios for a range of cycling needs such as confidence, pre-event anxiety, technical skills such as descending and cornering, general mindset, discipline specific audios like time trial, crit etc and audios you can listen to while actually training to dig deeper, access flow etc. We are aiming for a launch early May so please head on over to the Flo site, follow, share etc.
Here's some feedback from one of our testers
“I only listened to one of the Flo turbo sessions as a tester and honestly wasn’t expecting much from just one session. But a few days later I was on a 20% climb in the Peaks and realised I was way calmer and more focused than usual. Normally I’d start doubting myself halfway up—but this time I just felt locked in. It was weirdly effective and definitely made a BIG difference. I’m definitely going to start using Flo regularly as part of my training.”
We'll be offering limited Founder's Club spaces where people can signup to get all content and future content at a low price that will never ever go up!
Head on over to Flo to join something very special right from the start.
You train for hours. You push your body to the limit. But when it’s race time, doubts creep in. Confidence wavers. Focus fades. That’s where The Flo App changes the game. 🧠💥
We’re the first-ever mental training app built for cyclists. Designed to help you develop the mindset of a champion, crush self-doubt, and open the mental edge you need to perform at your peak. 🚴♂️🔥
Your legs are ready. Now, it’s time to train your mind.
Launching soon – be the first to experience the future of cycling performance.
🌐 www.thefloapp.com
08/02/2025
Your brain is the most powerful gear on your bike but how often do you train it?
Learning mental skills into your training is probably the biggest and quickest upgrade you can do for your performance.
With proper mental training you can do some amazing things including:
- Mental ‘toughness’ and confidence
- Perform consistently - no more mysterious ’off days’
- ‘show up’ in the best mindset possible
- Dig deeper and push harder when you need
- Hone specific technical aspects such as cornering or descending
Follow me to find out more about how training the biggest gear on your bike should be your next upgrade!
26/11/2024
Super proud Dad alert (sorry!). So so so proud of my eldest who took bronze medal for sparring at the TAGB British Championships on Sunday. His first ever competition after starting a few months ago 💪
Definitely got the bug!!! Thanks to the fantastic 👏👏
26/07/2022
Heard some amazing tunes from at over the weekend!! Hoping Olive comes to visit Epping soon!
27/10/2021
Great feedback from a client who needed help with confidence in descending who struggled with descending during races after a close call with a car. If you would like to find out how you can increase your confidence during racing get in touch!
25/10/2021
Wonderful first day of half term!!
23/10/2021
Super proud of my eldest for a spirited ride and getting on the podium in his second race ever for at the fantastic today.
Seems odd to think he was still on stabilisers until 18 months ago!
09/10/2021
Super proud of my eldest for doing his best in his first race for in the Under 8s at Colchester Northern Gateway. All smiles and looking forward to the next series in two weeks. Well done to for an excellent event and to all those racing!