Kushla Chadwick

Resist the urge to build another shiny thing for a moment. ✋

One of the fastest ways to lose a potential client is to make them think too hard.

After someone downloads your freebie…

What should they do next?

After they finish your workshop…

What should they do next?

After they complete your course…

What should they do next?

If the answer isn’t obvious, many people won’t choose anything at all.

And honestly…

If any part of your marketing makes people think too hard, it isn’t doing a very good job.

As coaches, we often spend so much time creating individual offers that we forget to design how they fit together.

(Think less IKEA instruction manual and more yellow brick road. 😆).

The most profitable coaching businesses are built by intentionally designing one thing to naturally lead to the next. (I call the designed journey from stranger to paying client, your Client Pathway)

Your freebie could naturally lead to your workshop.

Your workshop could naturally lead to your coaching or signature program.

Your coaching could naturally lead to your mastermind or ongoing support.

When your offers fit together like this, clients don’t just buy once.

They continue growing with you because each next step makes sense.

Sometimes the biggest improvement isn’t creating something new.

It might actually be connecting the things you’ve already created. (Just be SUPER OBVIOUS AND CLEAR ABOUT IT).

If you want help creating your Client Pathways, comment or DM ‘PLAN’ to book a 25 minute Profit Plan Session so we can help you get more clients.

For the coach who quietly feels like she’s behind today ❤️

Save this for the days you forget.
Share it with another coach who needs this reminder.

Follow Kushla Chadwick for more conversations about building a profitable coaching business without burning yourself out.

The pathway 👇🏻👇🏻 to your first $10k - $20k months is way less complicated than you think.

If you want me to walk you through what this can actually look like for you, comment or DM me "PATH" and I’ll show you how to create it with a simple high-ticket model

You don’t need…
a website
a big live launch
a podcast
a book
or a huge audience

There can be a time for all or some of these, but if you're still not at $10k - $20k months, these are not your priority.

And it's just as important to know WHEN to do what needs to be done.

Alrighty, here's the formula that helped hundreds of my clients create $10k - $20k+ months.

When someone says “ I need to speak to my husband/wife/partner” many coaches assume the conversation is finished.

Yes, they may have an agreement to talk about big $$ purchases first, AND sometimes it just means there’s something underneath the surface that they still need to figure out.

Don’t make assumptions.
Ask.
Help them get as much clarity as possible (without wasting time or trying to convince them).

When you stay present and ask one more thoughtful question, the conversation can open up naturally.

Their confidence to take the next step grows as they get more clarity.

📌 Save this for your next sales conversation.

And follow for more sakes and marketing insights for coaches